Snapchat

Snapchat Marketing API integration with managed OAuth. Manage ad accounts, campaigns, ad squads, ads, creatives, and audiences. Use this skill when users want to create and manage Snapchat advertising campaigns, view ad performance stats, or manage targeting. For other third party apps, use the api-gateway skill (https://clawhub.ai/byungkyu/api-gateway). Requires network access and valid Maton API key.

byungkyu@byungkyu

Install

openclaw skills install @byungkyu/snapchat

Snapchat

Access the Snapchat Marketing API with managed OAuth authentication. Manage organizations, ad accounts, campaigns, ad squads, ads, creatives, media, and audiences.

Quick Start

bash

# List your organizations
python3 <<'EOF'
import urllib.request, os, json
req = urllib.request.Request('https://api.maton.ai/snapchat/v1/me/organizations')
req.add_header('Authorization', f'Bearer {os.environ["MATON_API_KEY"]}')
print(json.dumps(json.load(urllib.request.urlopen(req)), indent=2))
EOF

Base URL

text

https://api.maton.ai/snapchat/{api-path}

The Snapchat Marketing API uses the path pattern:

text

https://api.maton.ai/snapchat/v1/{resource}

Authentication

All requests require the Maton API key in the Authorization header:

text

Authorization: Bearer $MATON_API_KEY

Environment Variable: Set your API key as MATON_API_KEY:

bash

export MATON_API_KEY="YOUR_API_KEY"

Getting Your API Key

Sign in or create an account at maton.ai
Go to maton.ai/settings
Copy your API key

Connection Management

Manage your Snapchat OAuth connections at https://api.maton.ai.

List Connections

bash

python3 <<'EOF'
import urllib.request, os, json
req = urllib.request.Request('https://api.maton.ai/connections?app=snapchat&status=ACTIVE')
req.add_header('Authorization', f'Bearer {os.environ["MATON_API_KEY"]}')
print(json.dumps(json.load(urllib.request.urlopen(req)), indent=2))
EOF

Create Connection

bash

python3 <<'EOF'
import urllib.request, os, json
data = json.dumps({'app': 'snapchat'}).encode()
req = urllib.request.Request('https://api.maton.ai/connections', data=data, method='POST')
req.add_header('Authorization', f'Bearer {os.environ["MATON_API_KEY"]}')
req.add_header('Content-Type', 'application/json')
print(json.dumps(json.load(urllib.request.urlopen(req)), indent=2))
EOF

Get Connection

bash

python3 <<'EOF'
import urllib.request, os, json
req = urllib.request.Request('https://api.maton.ai/connections/{connection_id}')
req.add_header('Authorization', f'Bearer {os.environ["MATON_API_KEY"]}')
print(json.dumps(json.load(urllib.request.urlopen(req)), indent=2))
EOF

Response:

json

{
  "connection": {
    "connection_id": "{connection_id}",
    "status": "ACTIVE",
    "creation_time": "2026-02-14T00:00:00.000000Z",
    "last_updated_time": "2026-02-14T00:00:00.000000Z",
    "url": "https://connect.maton.ai/?session_token=...",
    "app": "snapchat",
    "metadata": {}
  }
}

Open the returned url in a browser to complete OAuth authorization.

Delete Connection

bash

python3 <<'EOF'
import urllib.request, os, json
req = urllib.request.Request('https://api.maton.ai/connections/{connection_id}', method='DELETE')
req.add_header('Authorization', f'Bearer {os.environ["MATON_API_KEY"]}')
print(json.dumps(json.load(urllib.request.urlopen(req)), indent=2))
EOF

Specifying Connection

If you have multiple Snapchat connections, specify which one to use with the Maton-Connection header:

bash

python3 <<'EOF'
import urllib.request, os, json
req = urllib.request.Request('https://api.maton.ai/snapchat/v1/me/organizations')
req.add_header('Authorization', f'Bearer {os.environ["MATON_API_KEY"]}')
req.add_header('Maton-Connection', '{connection_id}')
print(json.dumps(json.load(urllib.request.urlopen(req)), indent=2))
EOF

If you have multiple connections, always include this header to ensure requests go to the intended account.

Security & Permissions

Access is scoped to ad accounts, campaigns, ad squads, ads, creatives, and audiences within the connected Snapchat account.
All write operations require explicit user approval. Before executing any create, update, or delete call, confirm the target resource and intended effect with the user.

API Reference

Current User

Get Current User

bash

GET /v1/me

Response:

json

{
  "request_status": "SUCCESS",
  "request_id": "...",
  "me": {
    "id": "...",
    "email": "user@example.com",
    "display_name": "User Name"
  }
}

List My Organizations

bash

GET /v1/me/organizations

Response:

json

{
  "request_status": "SUCCESS",
  "request_id": "...",
  "organizations": [
    {
      "sub_request_status": "SUCCESS",
      "organization": {
        "id": "63acee69-77ff-4378-8492-3f8d28e8f241",
        "name": "My Organization",
        "country": "US",
        "contact_name": "John Doe",
        "contact_email": "john@example.com"
      }
    }
  ]
}

Organizations

Get Organization

bash

GET /v1/organizations/{organizationId}

List Organization Ad Accounts

bash

GET /v1/organizations/{organizationId}/adaccounts

List Organization Funding Sources

bash

GET /v1/organizations/{organizationId}/fundingsources

List Organization Members

bash

GET /v1/organizations/{organizationId}/members

List Organization Roles

bash

GET /v1/organizations/{organizationId}/roles

List Product Catalogs

bash

GET /v1/organizations/{organizationId}/catalogs

Ad Accounts

Get Ad Account

bash

GET /v1/adaccounts/{adAccountId}

Response:

json

{
  "request_status": "SUCCESS",
  "request_id": "...",
  "adaccounts": [
    {
      "sub_request_status": "SUCCESS",
      "adaccount": {
        "id": "6e916ba9-db2f-40cd-9553-a90e32cedea3",
        "name": "My Ad Account",
        "type": "PARTNER",
        "status": "ACTIVE",
        "organization_id": "...",
        "currency": "USD",
        "timezone": "America/Los_Angeles"
      }
    }
  ]
}

List Ad Account Roles

bash

GET /v1/adaccounts/{adAccountId}/roles

Campaigns

List Campaigns

bash

GET /v1/adaccounts/{adAccountId}/campaigns
GET /v1/adaccounts/{adAccountId}/campaigns?limit=50

Query Parameters:

limit - Number of results (50-1000)

Get Campaign

bash

GET /v1/campaigns/{campaignId}

Create Campaign

bash

POST /v1/adaccounts/{adAccountId}/campaigns
Content-Type: application/json

{
  "campaigns": [{
    "name": "Campaign Name",
    "status": "PAUSED",
    "ad_account_id": "{adAccountId}",
    "start_time": "2026-02-15T00:00:00.000-08:00"
  }]
}

Update Campaign

bash

PUT /v1/adaccounts/{adAccountId}/campaigns
Content-Type: application/json

{
  "campaigns": [{
    "id": "{campaignId}",
    "name": "Updated Campaign Name",
    "status": "ACTIVE"
  }]
}

Delete Campaign

bash

DELETE /v1/campaigns/{campaignId}

Ad Squads

List Ad Squads

bash

GET /v1/adaccounts/{adAccountId}/adsquads
GET /v1/campaigns/{campaignId}/adsquads

Get Ad Squad

bash

GET /v1/adsquads/{adSquadId}

Create Ad Squad

bash

POST /v1/campaigns/{campaignId}/adsquads
Content-Type: application/json

{
  "adsquads": [{
    "name": "Ad Squad Name",
    "status": "PAUSED",
    "campaign_id": "{campaignId}",
    "type": "SNAP_ADS",
    "placement": "SNAP_ADS",
    "optimization_goal": "IMPRESSIONS",
    "bid_micro": 1000000,
    "daily_budget_micro": 50000000,
    "start_time": "2026-02-15T00:00:00.000-08:00",
    "targeting": {
      "geos": [{"country_code": "us"}]
    }
  }]
}

Update Ad Squad

bash

PUT /v1/campaigns/{campaignId}/adsquads
Content-Type: application/json

{
  "adsquads": [{
    "id": "{adSquadId}",
    "name": "Updated Ad Squad Name"
  }]
}

Delete Ad Squad

bash

DELETE /v1/adsquads/{adSquadId}

List Ads

bash

GET /v1/adaccounts/{adAccountId}/ads
GET /v1/adsquads/{adSquadId}/ads

Get Ad

bash

GET /v1/ads/{adId}

Create Ad

bash

POST /v1/adsquads/{adSquadId}/ads
Content-Type: application/json

{
  "ads": [{
    "name": "Ad Name",
    "status": "PAUSED",
    "ad_squad_id": "{adSquadId}",
    "creative_id": "{creativeId}",
    "type": "SNAP_AD"
  }]
}

Update Ad

bash

PUT /v1/adsquads/{adSquadId}/ads
Content-Type: application/json

{
  "ads": [{
    "id": "{adId}",
    "name": "Updated Ad Name"
  }]
}

Delete Ad

bash

DELETE /v1/ads/{adId}

Creatives

List Creatives

bash

GET /v1/adaccounts/{adAccountId}/creatives
GET /v1/adaccounts/{adAccountId}/creatives?limit=50&sort=updated_at-desc

Get Creative

bash

GET /v1/creatives/{creativeId}

Create Creative

bash

POST /v1/adaccounts/{adAccountId}/creatives
Content-Type: application/json

{
  "creatives": [{
    "name": "Creative Name",
    "ad_account_id": "{adAccountId}",
    "type": "SNAP_AD",
    "top_snap_media_id": "{mediaId}",
    "headline": "Headline Text",
    "brand_name": "Brand Name",
    "call_to_action": "VIEW_MORE"
  }]
}

Update Creative

bash

PUT /v1/adaccounts/{adAccountId}/creatives
Content-Type: application/json

{
  "creatives": [{
    "id": "{creativeId}",
    "name": "Updated Creative Name"
  }]
}

Media

List Media

bash

GET /v1/adaccounts/{adAccountId}/media
GET /v1/adaccounts/{adAccountId}/media?limit=50&sort=created_at-desc

Get Media

bash

GET /v1/media/{mediaId}

Pixels

List Pixels

bash

GET /v1/adaccounts/{adAccountId}/pixels

Get Pixel

bash

GET /v1/pixels/{pixelId}

Audience Segments

List Segments

bash

GET /v1/adaccounts/{adAccountId}/segments

Get Segment

bash

GET /v1/segments/{segmentId}

Stats

Get Ad Account Stats

bash

GET /v1/adaccounts/{adAccountId}/stats?granularity=DAY&start_time=2026-02-01&end_time=2026-02-14

Query Parameters:

granularity - HOUR, DAY, LIFETIME
start_time - Start date (YYYY-MM-DD)
end_time - End date (YYYY-MM-DD)

Get Campaign Stats

bash

GET /v1/campaigns/{campaignId}/stats?granularity=DAY&start_time=2026-02-01&end_time=2026-02-14

Targeting

Get Countries

bash

GET /v1/targeting/geo/country

Get Regions by Country

bash

GET /v1/targeting/geo/{countryCode}/region

Example: GET /v1/targeting/geo/us/region

Get OS Types

bash

GET /v1/targeting/device/os_type

Get Location Categories

bash

GET /v1/targeting/location/categories_loi

Ads Gallery (Public Ads Library)

The Ads Gallery API provides access to Snapchat's public advertising transparency library. This API does not require authentication but can be accessed through the gateway.

List Sponsored Content

bash

GET /v1/ads_library/sponsored_content

Response:

json

{
  "request_status": "SUCCESS",
  "request_id": "...",
  "sponsored_content": [
    {
      "sub_request_status": "SUCCESS",
      "sponsored_content": {
        "id": "...",
        "name": "Content Name",
        "status": "ACTIVE"
      }
    }
  ]
}

Search Sponsored Content

bash

POST /v1/ads_library/sponsored_content/search
Content-Type: application/json

{
  "limit": 50
}

Search Ads

Search for ads in the public Ads Library by advertiser name and country.

bash

POST /v1/ads_library/ads/search
Content-Type: application/json

{
  "paying_advertiser_name": "Nike",
  "countries": ["fr", "de"],
  "limit": 50
}

Parameters:

paying_advertiser_name (required) - Advertiser name to search for
countries (required) - Array of lowercase 2-letter ISO country codes (e.g., ["fr", "de", "gb"])
start_date - ISO 8601 timestamp for date range start
end_date - ISO 8601 timestamp for date range end
status - Filter by status (e.g., "ACTIVE", "PAUSED")
limit - Number of results to return

Note: Not all countries are available in the Ads Library. EU countries (fr, de, gb, etc.) are supported. US ads may not be available due to regional restrictions.

Response:

json

{
  "request_status": "SUCCESS",
  "request_id": "...",
  "paging": {
    "next_link": "..."
  },
  "ad_previews": [
    {
      "sub_request_status": "SUCCESS",
      "ad_preview": {
        "id": "...",
        "name": "Ad Name",
        "ad_account_name": "Advertiser Name",
        "status": "ACTIVE",
        "creative_type": "WEB_VIEW",
        "headline": "Ad Headline",
        "call_to_action": "SHOP NOW"
      }
    }
  ]
}

Pagination

The Snapchat API uses cursor-based pagination with the limit parameter (50-1000) and returns a paging object with next_link.

bash

GET /v1/adaccounts/{adAccountId}/campaigns?limit=50

Response:

json

{
  "request_status": "SUCCESS",
  "campaigns": [...],
  "paging": {
    "next_link": "https://adsapi.snapchat.com/v1/adaccounts/{id}/campaigns?cursor=..."
  }
}

To get the next page, use the next_link URL (replace host with gateway):

bash

GET /v1/adaccounts/{adAccountId}/campaigns?cursor=...

Sorting

Some endpoints support sorting with the sort parameter:

bash

GET /v1/adaccounts/{adAccountId}/creatives?sort=updated_at-desc
GET /v1/adaccounts/{adAccountId}/media?sort=created_at-desc

Supported values: updated_at-desc, created_at-desc

Code Examples

JavaScript

javascript

// List organizations
const response = await fetch(
  'https://api.maton.ai/snapchat/v1/me/organizations',
  {
    headers: {
      'Authorization': `Bearer ${process.env.MATON_API_KEY}`
    }
  }
);
const data = await response.json();
console.log(data.organizations);

Python

python

import os
import requests

# List organizations
response = requests.get(
    'https://api.maton.ai/snapchat/v1/me/organizations',
    headers={'Authorization': f'Bearer {os.environ["MATON_API_KEY"]}'}
)
data = response.json()
print(data['organizations'])

List All Campaigns Example

python

import os
import requests

org_id = "YOUR_ORG_ID"
headers = {'Authorization': f'Bearer {os.environ["MATON_API_KEY"]}'}

# Get ad accounts
response = requests.get(
    f'https://api.maton.ai/snapchat/v1/organizations/{org_id}/adaccounts',
    headers=headers
)
ad_accounts = response.json()['adaccounts']

# List campaigns for each ad account
for aa in ad_accounts:
    ad_account_id = aa['adaccount']['id']
    campaigns = requests.get(
        f'https://api.maton.ai/snapchat/v1/adaccounts/{ad_account_id}/campaigns',
        headers=headers
    ).json()
    print(f"Ad Account: {aa['adaccount']['name']}")
    print(f"Campaigns: {campaigns}")

Notes

Monetary Values: All monetary values use micro-currency (1 USD = 1,000,000 micro)
Bulk Operations: Create/update endpoints accept arrays for batch operations
Response Format: All responses include request_status, request_id, and entity arrays with sub_request_status
Timestamps: Use ISO 8601 format with timezone (e.g., 2026-02-15T00:00:00.000-08:00)
Ads Gallery Countries: Not all countries are available in the Ads Library. EU countries (fr, de, gb, etc.) are supported.
Conversions API: The Conversions API uses a different base URL (tr.snapchat.com) and is not currently routed through this gateway.
Public Profile API: The Public Profile API may not be available or requires separate configuration.
IMPORTANT: When piping curl output to jq or other commands, environment variables like $MATON_API_KEY may not expand correctly in some shell environments

Error Handling

Status	Meaning
400	Bad request or invalid parameters
401	Invalid API key or expired token
403	Permission denied
404	Resource not found
429	Rate limited
4xx/5xx	Passthrough error from Snapchat API

Response Error Format

json

{
  "request_status": "ERROR",
  "request_id": "...",
  "debug_message": "Error details",
  "display_message": "User-friendly message"
}