Firm Market Research Pack

Market research and competitive intelligence pack. Competitive analysis, market sizing, financial benchmarking, web research, report generation, and competitive monitoring. 6 market research tools.

⚠️ Contenu généré par IA — validation humaine requise avant utilisation.

Purpose

Provides a complete market research and competitive intelligence toolkit for the firm. Enables structured competitive analysis, market sizing (TAM/SAM/SOM), financial benchmarking, web-based intelligence gathering, professional report generation accessible to all departments, and continuous competitive monitoring.

Designed to produce professional documents readable by every department: CEO (strategic decisions), CFO (financial projections), CTO (tech landscape), Marketing (positioning), Commercial (battlecards), Legal (regulatory landscape), HR (salary benchmarks).

Tools (6)

Tool	Description	Category
openclaw_market_competitive_analysis	Full competitive landscape analysis with feature matrix, SWOT, and positioning map	strategy
openclaw_market_sizing	TAM/SAM/SOM calculation with top-down and bottom-up approaches	strategy
openclaw_market_financial_benchmark	Financial benchmarking — unit economics, pricing analysis, revenue comparisons	finance
openclaw_market_web_research	Structured web research and OSINT intelligence gathering	research
openclaw_market_report_generate	Generate a complete professional market research report (Markdown)	export
openclaw_market_research_monitor	Continuous competitive monitoring — track competitor moves and market shifts	strategy

Usage

yaml

skills:
  - firm-market-research-pack

# Full competitive analysis:
openclaw_market_competitive_analysis sector="SaaS project management" geography="France" competitors='["Monday.com","Asana","Notion"]'

# Market sizing:
openclaw_market_sizing sector="SaaS project management" geography="France" target_segment="PME 10-250" horizon_years=5

# Financial benchmarking:
openclaw_market_financial_benchmark sector="SaaS project management" metrics='["CAC","LTV","churn","ARPU"]'

# Web research on a specific competitor:
openclaw_market_web_research query="Monday.com competitive analysis 2026" sources='["crunchbase","g2","linkedin"]'

# Generate full report from collected data:
openclaw_market_report_generate title="Étude de Marché SaaS Gestion de Projet France" sections='["executive_summary","market_overview","competitive_landscape","financial_analysis","segmentation","positioning","recommendations"]'

# Set up monitoring:
openclaw_market_research_monitor action="add" competitor="Monday.com" watch='["pricing","features","funding","headcount"]'

Cross-Department Integration

Department	What they get	Tool
CEO	Executive brief with strategic recommendations	report_generate
CFO	Financial benchmarks, unit economics, pricing data	financial_benchmark
CTO	Tech stack intelligence, feature comparison	competitive_analysis
Marketing	Positioning map, ICP insights, messaging angles	competitive_analysis + market_sizing
Commercial	Competitive battlecards	competitive_analysis
Legal	Regulatory landscape notes	web_research
HR	Salary benchmarks, headcount trends	web_research

Requirements

• mcp-openclaw-extensions >= 3.1.0