MENA Property Listing Generator

AI-powered property listing generator for real estate agents in MENA. Input: 5-10 property photos + basic specs. Output: SEO-optimized Arabic + English listi...

When to use this skill

Activate when the user wants to:

• Create a bilingual (Arabic + English) property listing
• Generate social media posts for a new property
• Write WhatsApp follow-up scripts for leads
• Reduce manual copywriting time per listing

Prerequisites

• Basic specs: bedrooms, bathrooms, sqm, location, price, key features
• MINIMAX_API_KEY set in the environment
• OpenClaw gateway

Workflow

1. Add your agent profile (one-time)

bash

clawhub run mena-property-listing-generator agents \
  --add \
  --name "Nasser Al-Solaitti" \
  --phone "+974-XXXX-XXXX" \
  --agency "Skyline Real Estate"

2. Run the listing generator

bash

clawhub run mena-property-listing-generator new \
  --location "Lusail" \
  --type "2BR Apartment" \
  --price 3100000 \
  --area 250 \
  --bedrooms 2 \
  --bathrooms 2 \
  --features "sea view, fully furnished, 2 parking" \
  --agent "Nasser Al-Solaitti" \
  --phone "+974-XXXX-XXXX"

4. Review the output

The skill produces in ./listing-001/:

• listing-ar.md — Arabic SEO-optimized listing (for PropertyFinder, Bayut, Dubizzle)
• listing-en.md — English SEO-optimized listing
• instagram-caption.txt — caption + hashtags
• tiktok-script.md — 60-second walkthrough script
• facebook-post.txt — Facebook-optimized post
• whatsapp-scripts.md — 5 follow-up scripts (cold, warm, hot leads)

Coming in v1.1: Instagram carousel slide images and PDF brochure generation.

5. Bulk mode (multiple properties)

bash

# Folder structure:
# ./specs.csv
# property-001,3BR, 250sqm, Lusail Marina, QAR 3,100,000, ...
# property-002,2BR, 180sqm, West Bay, QAR 2,400,000, ...
# property-003,4BR, 320sqm, Pearl, QAR 4,800,000, ...

clawhub run mena-property-listing-generator bulk \
  --csv ./specs.csv \
  --output ./listings/

6. Customization per listing

For one-off edits:

bash

# Reformat a saved listing in WhatsApp, Instagram, or PDF
clawhub run mena-property-listing-generator format \
  --input LST-0001 \
  --format whatsapp

# Or show all formats at once
clawhub run mena-property-listing-generator format \
  --input LST-0001 \
  --format all

# Bulk-generate new listings from a CSV
clawhub run mena-property-listing-generator bulk \
  --csv ./properties.csv

Outputs

For each listing, you get:

• Bilingual listings (Arabic + English) — SEO-optimized for the platform
• Instagram: caption + hashtags
• TikTok: 60-second walkthrough script
• Facebook: post + link card
• WhatsApp scripts: 5 variants for different lead temperatures

Time saved

• Manual: 2-4 hours per listing
• With this skill: 5 minutes (review + minor edits)
• At 8 listings/month: 16-32 hours/month saved

Why MENA-specific

• Native Arabic copywriting (not translated — proper dialect + cultural context)
• RTL-aware formatting for Arabic output
• Platform preferences differ by market (Instagram + WhatsApp dominant in UAE/Qatar)
• Currency formatting (QAR, AED, SAR, EGP)
• Cultural context: commute times, school districts, family amenities
• Major platforms recognized: PropertyFinder, Bayut, Dubizzle

Common customizations

For Lusail / Qatar agents:

• Highlight: Lusail Marina, FIFA Stadium access, Pearl proximity
• Currency: QAR
• Platforms: PropertyFinder Qatar + Instagram
• Tone: family-friendly or luxury

For Dubai Marina / UAE agents:

• Highlight: marina views, metro access, beach proximity
• Currency: AED
• Platforms: Bayut + PropertyFinder + Dubizzle
• Tone: luxury or investor-focused

For Saudi agents (Riyadh/Jeddah):

• Highlight: district, school zones, compound amenities
• Currency: SAR
• Platforms: Aqar + Bayut Saudi
• Tone: family-friendly

Cost expectations

• LLM generation: ~$0.05-0.10 per listing (via MINIMAX_API_KEY)
• OpenClaw: free, self-hosted

Typical usage (8 listings/month): <$1/month total.

Troubleshooting

Listing quality not what you expected?

• Try adding more specific features to --features ("sea view", "corner unit", "new building")
• Adjust --price and --area for more targeted output

Need a different format?

• Use --format whatsapp, --format instagram, or --format pdf

Bulk generation slow?

• LLM calls are sequential; expect ~5-10 seconds per listing

See also

• references/arabic-copywriting.md — Arabic tone and dialect guide
• references/platform-formats.md — PropertyFinder, Bayut, Dubizzle specs
• references/whatsapp-scripts.md — lead qualification flow templates
• references/brochure-templates.md — design templates