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Meta Ads Strategy: Facebook & Instagram Ads, Creative, Copy, Targeting, ROAS, Pixel, Ads Manager

v1.0.0

Run Facebook and Instagram ads end-to-end: Meta ads strategy, ad creative, copy, campaign structure, targeting, budgeting, ROAS tracking, and Pixel setup. In...

⭐ 1· 67·1 current·1 all-time
byNico@jeannen
MIT-0
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LicenseMIT-0 · Free to use, modify, and redistribute. No attribution required.
Security Scan
Capability signals
CryptoCan make purchases
These labels describe what authority the skill may exercise. They are separate from suspicious or malicious moderation verdicts.
VirusTotalVirusTotal
Benign
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OpenClawOpenClaw
Benign
high confidence
✓
Purpose & Capability
The name/description promise (end-to-end Meta ads strategy, creative, copy, targeting, Pixel, Ads Manager) aligns with the contents: multiple focused guides and a launch/checklist flow. The SKILL.md optionally references using an AdKit CLI for execution, but AdKit is optional in the instructions and the skill does not demand any unrelated credentials or system-level access.
ℹ
Instruction Scope
Runtime instructions are focused on ad planning, account setup, Pixel install guidance, copy/creative workflows and optional execution via an AdKit CLI. The skill tells the agent to search the user's project for files named ad-process.md and ad-brief.md (and to read them if present). That behavior is coherent with the purpose, but it means the agent will read project files named those exact filenames anywhere in the repo — users should ensure those files don't contain unrelated secrets or sensitive data.
✓
Install Mechanism
No install spec and no code files are present; this is instruction-only. The skill may call out a third-party tool (AdKit CLI) if present, but does not require or install any software itself.
✓
Credentials
The skill requests no environment variables, no credentials, and no config paths. Advice around payment methods and Pixel setup pertains to the user's Meta account and payment card handling; the skill does not ask the agent to collect or store those secrets.
✓
Persistence & Privilege
Skill is not always-on and is user-invocable. It does instruct saving or creating ad brief/process files in the project if the user desires, which is normal for a workflow skill and limited to the user's project scope. It does not request elevated platform privileges or modifications to other skills.
Assessment
This skill is a playbook for planning and running Meta ads and appears internally consistent. Things to consider before installing or using it: 1) It will search your project for files named ad-process.md and ad-brief.md and will read them if found — make sure those files do not contain passwords, tokens, or other secrets. 2) The skill may attempt to use an optional AdKit CLI (checks like `adkit status`) if you move into execution steps; AdKit is optional and not provided by the skill. 3) The skill will instruct you how to set up the Meta Pixel and payment methods but will not ask you to hand over your Facebook/Meta credentials or payment card details to the agent — never share platform login credentials or full card numbers in chat. 4) If you plan to let the agent perform account actions, prefer using official, least-privilege integration flows (not sharing credentials) and verify any third-party tooling separately. Overall: coherent and matching its stated purpose, but exercise normal caution around project files and credentials.

Like a lobster shell, security has layers — review code before you run it.

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License

MIT-0
Free to use, modify, and redistribute. No attribution required.
Termshttps://spdx.org/licenses/MIT-0.html

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