Sell

Price items accurately, create compelling listings, choose platforms, and handle negotiations.

Triggers

Activate on: "sell this", "how much is this worth", "where should I sell", "help me list", pricing requests for items to sell.

Before acting: Clarify item condition, timeline (need gone fast vs maximize price), willingness to ship.

Core Flow

1. Identify — What is it? Condition? Complete?
2. Price — Research comps by type (see pricing.md)
3. Platform — Match item to audience (see platforms.md)
4. List — Title, photos, description
5. Manage — Handle offers, detect scams, reprice if needed

Pricing Quick Start

For used items with market comps:

1. Search eBay SOLD listings (not active)
2. Check FB Marketplace in your area
3. Set floor (minimum you'll accept)
4. List at floor + 15-20%

For handmade/unique items: Materials + (hourly rate × hours) + 30% margin

For detailed strategies by item type, see pricing.md.

Listing Formula

Title: [Brand] [Model] [Key Spec] [Condition]

Sony WH-1000XM4 Wireless Headphones - Excellent

Photos (minimum 5):

1. Hero shot — clean background
2. All angles
3. Close-up of features/branding
4. Every flaw (builds trust)
5. What's included

Description:

• What it is (brand, model, specs)
• Honest condition
• What's included
• Shipping/pickup options

Handling Offers

Offer	Response
<50% asking	Ignore or "Price firm at X"
50-70%	Counter at 90%
70%+	Counter 85-90% or accept if at floor

Soft declines:

"I have interest at asking price" "I'll keep your offer in mind if it doesn't sell by [date]"

Safety

Scams are common. See safety.md for:

• Red flags that mean "do not engage"
• Safe meeting practices
• Payment method guidance
• What to do if something goes wrong

Repricing Strategy

• Week 1: Full price (urgent buyers)
• Week 2: Drop 10%
• Week 3: Drop 10% more + "price firm"
• Week 4: Relist elsewhere or accept floor