DoctorClaw Content Repurposer
v1.0.0Content repurposer — turn one blog post, video, or podcast into social posts, email newsletters, and threads. On-demand.
Content Repurposer
Create once, publish everywhere. This skill takes one piece of long-form content — a blog post, YouTube script, podcast outline, or newsletter — and transforms it into multiple platform-ready pieces: social posts, email snippets, quote graphics, and threads.
Trigger it whenever you publish something new and want to squeeze maximum distribution from minimum effort.
What You Get
- One input → 8-12 output pieces across multiple platforms
- LinkedIn post, X thread, Instagram caption, Facebook post
- Email newsletter snippet
- Key quote pull-outs for graphics
- Summary bullet points for repurposing elsewhere
- All matched to your brand voice
Setup
Required
- Nothing — just provide the content to repurpose (paste text, provide a URL, or point to a file)
Optional (but recommended)
- Brand voice doc — your tone and style guide for consistent output
- Platform accounts — for direct posting after approval
- Content calendar — track what's been repurposed and scheduled
Configuration
Tell your agent:
- Brand voice — your tone (professional, casual, witty, educational)
- Target platforms — which outputs to generate (default: all)
- Audience — who you're speaking to (entrepreneurs, developers, marketers, etc.)
- Content type preference — prioritize educational, storytelling, or promotional angles
- Hashtag strategy — your standard hashtags or let the agent suggest
How It Works
Step 1: Ingest the Source Content
- Accept input as: pasted text, URL (blog post), file path, or dictated rough notes
- If URL: fetch the content and extract the main body
- Identify: main thesis, key points, supporting data, quotable lines, CTA
Step 2: Extract Core Elements
Break the source into reusable building blocks:
- Main thesis — the one big idea (1 sentence)
- Key points — 3-5 supporting arguments or takeaways
- Data/stats — any numbers, percentages, or proof points
- Quotable lines — punchy phrases that stand alone
- Story elements — anecdotes, examples, case studies
- CTA — what action you want the audience to take
Step 3: Generate Platform Outputs
LinkedIn Post (1 post, ~1300 chars)
- Hook: bold opening statement from the main thesis
- Body: 2-3 key points with personal angle
- Close: question or CTA for engagement
- 3-5 hashtags
X/Twitter Thread (5-8 tweets)
- Tweet 1: hook — the main thesis as a punchy statement
- Tweets 2-6: one key point per tweet, with data if available
- Final tweet: CTA + link to original content
Instagram Caption (1 post)
- Hook above the fold
- Storytelling format using key points
- CTA: save/share/comment
- Hashtag block (15-25)
- Carousel concept: 1 slide per key point
Facebook Post (1 post)
- Conversational, community tone
- Lead with a question or relatable observation
- Share 2-3 key insights
- End with discussion prompt
Email Newsletter Snippet (1 block, 150-200 words)
- Subject line options (3 variations)
- Preview text
- Short summary with link to full content
- One key takeaway highlighted
Quote Graphics (3-5 text blocks)
- Pull the most shareable, standalone quotes
- Format for easy copy into Canva or design tools
- Each under 25 words for readability
Summary Bullets (5-7 bullets)
- Concise takeaways for slides, presentations, or other repurposing
Step 4: Present All Outputs
♻️ Content Repurposed — "[Original Title]"
📝 SOURCE: [title/description] ([X] words)
🎯 MAIN THESIS: [one sentence]
━━━━━━━━━━━━━━━━━━━━━━━━
📘 LINKEDIN POST
[Full post text with hashtags]
━━━━━━━━━━━━━━━━━━━━━━━━
🐦 X/TWITTER THREAD (X tweets)
1/ [tweet]
2/ [tweet]
...
━━━━━━━━━━━━━━━━━━━━━━━━
📸 INSTAGRAM
Caption: [text]
Hashtags: [block]
🖼️ Carousel idea: [concept]
━━━━━━━━━━━━━━━━━━━━━━━━
📘 FACEBOOK
[Post text]
━━━━━━━━━━━━━━━━━━━━━━━━
📧 EMAIL SNIPPET
Subject options:
A: [subject]
B: [subject]
C: [subject]
Body: [newsletter block]
━━━━━━━━━━━━━━━━━━━━━━━━
💬 QUOTE GRAPHICS
1. "[quote]"
2. "[quote]"
3. "[quote]"
📋 SUMMARY BULLETS
• [takeaway]
• [takeaway]
• [takeaway]
Step 5: Refine & Schedule
- User reviews outputs, requests edits for specific pieces
- Agent refines based on feedback
- If posting tools are connected, schedule approved posts
- Log to content calendar
Examples
User: "Repurpose this blog post: [pastes 800-word article about AI agents for small business]"
Agent generates all outputs and responds with the full repurposed content package.
User: "I recorded a 10-minute YouTube video about my morning routine as a founder. Here are my rough notes: [paste]"
Agent: Transforms the notes into a LinkedIn post about founder productivity, an X thread with daily tips, an Instagram carousel outline, and an email snippet.
User: "Just make me a LinkedIn post and X thread from this — skip the rest"
Agent: Generates only the two requested formats, optimized for each platform.
Customization Ideas
- Auto-repurpose on publish — watch a blog RSS feed and auto-generate social content when new posts drop
- Performance tracking — track which repurposed formats get the most engagement
- Drip scheduling — spread repurposed content across multiple days instead of posting all at once
- Translation — repurpose content into different languages for international audiences
- Podcast show notes — generate show notes, timestamps, and social clips from episode transcripts
Want More?
This skill handles content repurposing across platforms. But if you want:
- Custom integrations — connect to WordPress, Substack, Buffer, or your specific publishing tools
- Advanced automations — auto-repurpose on publish, drip-schedule across platforms, track engagement
- Full system setup — identity, memory, security, and 5 custom automations built specifically for your workflow
DoctorClaw sets up complete OpenClaw systems for businesses:
- Guided Setup ($495) — 2-hour live walkthrough. Everything configured, integrated, and running by the end of the call.
- Done-For-You ($1,995) — 7-day custom build. 5 automations, 3 integrations, full security, 30-day support. You do nothing except answer a short intake form.