ClawHub

Market Research

Other

Conduct comprehensive market research including competitive analysis, industry trends, customer profiling, and opportunity identification.

Install

openclaw skills install owl-market-research

Market Research Skill

Purpose

Conduct thorough market research to identify opportunities, understand competition, and inform business decisions.

When to Use

  • Evaluating a new market or niche
  • Researching competitors
  • Identifying customer pain points
  • Validating a business idea
  • Preparing for sales outreach

How It Works

Step 1: Define Research Questions

What do you need to know?

  • Market size and growth rate
  • Key competitors and their positioning
  • Customer demographics and pain points
  • Pricing benchmarks
  • Trends and opportunities

Step 2: Gather Data

Sources to check:

  1. Industry reports: IBISWorld, Statista, Gartner
  2. Competitor websites: Products, pricing, positioning
  3. Reviews: G2, Trustpilot, Reddit, forums
  4. Social media: LinkedIn, Twitter, industry groups
  5. Job postings: Indeed, LinkedIn (reveals company priorities)
  6. Financial data: Crunchbase, SEC filings, press releases

Step 3: Analyze and Synthesize

Create a structured report:

  1. Market overview: Size, growth, trends
  2. Competitive landscape: Key players, positioning, strengths/weaknesses
  3. Customer profile: Demographics, pain points, buying behavior
  4. Opportunity assessment: Gaps, underserved segments, trends
  5. Recommendations: Actionable next steps

Output Format

# Market Research Report: [Industry/Niche]

## Executive Summary
[2-3 sentence overview of key findings]

## Market Overview
- **Size**: $[X]B
- **Growth**: [X]% CAGR
- **Trends**: [Key trends]

## Competitive Landscape
| Competitor | Positioning | Strengths | Weaknesses | Price Range |
|------------|-------------|-----------|------------|-------------|
| [Name] | [Description] | [List] | [List] | $[X-$Y] |

## Customer Profile
- **Demographics**: [Age, location, income]
- **Pain points**: [List]
- **Buying behavior**: [Description]

## Opportunities
1. [Opportunity 1]
2. [Opportunity 2]
3. [Opportunity 3]

## Recommendations
1. [Actionable recommendation]
2. [Actionable recommendation]

Tips

  • Start with Google searches for "[industry] market size 2026"
  • Check Reddit for unfiltered customer opinions
  • Look at job postings to understand company priorities
  • Use the "similar sites" tool to find competitors
  • Check review sites for common complaints (opportunities)