social-org-research

Research a B Corp / social enterprise / NGO / youth culture brand. 10-dimension framework, depth: quick|deep switch, case study included.

Jialin@0xcjl

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openclaw skills install @0xcjl/social-org-research

Social-Org Research · Research Prompt for B Corps, Social Enterprises, NGOs, and Youth Culture Brands

One prompt, two depth modes — toggle with depth: quick | deep.

quick: ~30 minutes, ~3 A4 pages. Covers only the 4 ⚡ dimensions (company body, brand & history, business model, content & methodology).
deep: ~3-4 hours, ~15-20 A4-page PDF. Covers all 10 dimensions with VBC-verified clickable-link PDF output.

Why this skill differs from market-research: targets organizations whose business mixes revenue with mission — sponsored content, donor relationships, volunteer labor, paid partnerships with global NGOs, government grants, and "co-creator" rather than "sponsor" brand relationships.

When to Use

Trigger / Scenario	Action
"Research BottleDream" / "look into that B Corp" / "social enterprise X"	Use this skill
"How does this NGO make money?" / "who actually runs their events?" / "are volunteers paid?"	Use this skill
"Youth culture brand Y's content + community model"	Use this skill
Standard commercial due diligence	Use `market-research`
Academic literature review	Use `academic-research` or `deep-research`

Core Framework: 10 Research Dimensions

Run deep for all 10. quick runs only the 4 ⚡ dimensions.

⚡ Dimension 1: Company Body

Legal entities (full registered name, unified social credit code, founding date, registered capital / paid-in, registered address, legal representative)
Organizational structure (affiliates, subsidiaries, parallel projects from same team)
Team size (LinkedIn headcount / Crunchbase / B Lab scoring)
Sources: Tianyancha / Aiqicha / Qixin / National Enterprise Credit Information Publicity System

⚡ Dimension 2: Brand & History

Slogan / mission / vision
Key timeline (founding / turning points / certifications / landmark partnerships)
Founder story (one-paragraph trajectory + core DNA)
B Corp / co-benefit / social enterprise certifications (if any, attach B Impact Assessment score)

⚡ Dimension 3: Business Model

Revenue categories (media / content sponsorship / training / consulting / co-branded products / event sponsorship)
Customer structure (brand partners / NGO partners / government / international orgs)
Business model classification: B2B / B2C / B2B2C / co-creation / impact investment
Financial status: disclosed funding / revenue / profit (rarely available — annotate)

⚡ Dimension 4: Content Production & Methodology

Content formats (text / video / documentary / podcast / live events / curatorial)
Core methodology (e.g., "Appreciative Inquiry" + #For Good# framework — case study patterns)
Narrative emphasis (what categorization is used to organize topics; what rhetoric attracts target audience)
Cumulative reach / user base / distribution metrics

Dimension 5: Activity System

Activity types (flagship IP / recurring events / cross-sector collaborations / co-creation competitions)
Per-edition scale (date / venue / attendees / co-creator count / distribution)
Execution model — internal team / volunteers / co-creators / 3rd-party vendors role split
Per-edition execution flow (theme design → outreach → co-creation → on-site → retrospective)

Dimension 6: People Incentives & Benefits

Examine 5 identity types separately:

Identity	What to find
Full-time employees	Salary range, social insurance, employee benefits (B Corp dimensions)
Interns	Stipend, certificate, conversion opportunity
Activity volunteers	Cash? Meals? Housing/travel self-funded? Merch? Experience? Certificate?
CAMPer / changemaker / co-creator	Bring your own plan, or pay booth fee? What exposure & rights do they get?
Competition participants	Prize? Mentorship? Overseas exchange?

Dimension 7: Co-creation Network

Joint hosts (international NGO / government / large foundation / major IP)
Strategic co-creators (brands bringing core products / channels to solve the theme)
Content co-creators (individual changemakers / small orgs bringing their own exhibits)
Venues / residencies (physical space + government backing)
Platform partners (traffic distribution / joint hashtag initiatives)

Dimension 8: Team & Culture

Founding team backgrounds (education / career / media-journalism ratio)
Cultural keywords (slogan / tone / visual aesthetic)
Advisors / industry backing (Forbes / Davos / industry awards)
Internal volunteer culture (e.g., staff also volunteer at other NGO camps)

Dimension 9: Funding & Legal

Funding history (VC / impact investment / patient capital)
Foundation grants (Narada / Leping / Ford / UN)
Government programs (cultural development special funds / entrepreneurship subsidies)
Registered vs paid-in capital
Tax incentive eligibility (charitable donation pre-tax deduction / non-profit tax exemption)

Dimension 10: Information Gaps (honestly annotated)

What data is officially undisclosed
What data is inferred (e.g., "estimated salary range" must be flagged)
What data is single-point snapshot (e.g., registered capital from one filing ≠ current scale)

Reusable User Prompt Template

Copy-paste this to Helen and fill in [target] and depth:

text

Research [target company / brand name], depth: [quick | deep]

Please cover the following dimensions (deep = all 10; quick = first 4 ⚡):
1. Company body (registered capital / team size)
2. Brand & history
3. Business model (revenue / customers / model)
4. Content production & methodology
5. Activity system (types / scale / execution model / role split)
6. People incentives & benefits (full-time / interns / volunteers / CAMPer / participants)
7. Co-creation network (joint hosts / strategic / content / venue / platform)
8. Team & culture
9. Funding & legal
10. Information gaps (honestly annotated)

Output requirements:
- Markdown + PDF, both deliverables
- PDF must use weasyprint + pikepdf two-stage (md-pdf-report skill's scripts/md2pdf_with_links.py)
- Every claim attached to [source](url) link
- VBC four steps: ① pdfinfo pages OK ② pikepdf /Annots ≥ MD link count × 0.5 ③ re-open PDF check all URIs HTTP(S) ④ pdftotext sample page Chinese rendering OK
- Standalone empty lines / tables / hierarchical headings
- "Unverified" and "Inferred" must be explicitly labeled

Information Source Priority (highest to lowest credibility)

Tier	Sources	Use case
★★★★★	B Lab certification page / National Enterprise Credit Information Publicity System / Official website	Company body, certifications
★★★★☆	LinkedIn company page / Crunchbase / 36Kr / Yixi / iFeng Philanthropy	Team, history, partnerships
★★★★☆	Founder / executive public talks (video / podcast / WeChat OA)	Culture, tone
★★★☆☆	Mainstream financial media (Jiemian / The Paper / Sina reposts)	Historical events, distribution
★★★☆☆	Recruiting platforms (WonderCV / Shixiseng / Miaoruzhi / Lagou)	Intern benefits, role details
★★★☆☆	Academic literature (Journal of Futures Studies / CNKI)	Third-party observation
★★☆☆☆	Tianyancha / Aiqicha	Registered capital (note: ≠ actual scale)
★★☆☆☆	Digitaling / BrandStar / SocialBeta	Creative industry observation
★☆☆☆☆	Zhihu / Xiaohongshu / Jike	Intern reviews, industry sentiment (watch for UGC bias)
★☆☆☆☆	Mass-media secondary reposts	Cross-verification only

Key Pitfalls (real lessons from the field)

1. Registered capital ≠ actual scale

A ¥1M registered / ¥9K paid-in company can still be a 50-person operation
Always cross-check LinkedIn headcount + B Lab score + office size

2. "Non-profit / public-interest" label ≠ not making money

B Corp / social enterprise / co-benefit = company that solves social problems with commercial means
Asking "how do they make money?" is the right question, not an insult

3. Volunteers in China are statutorily unpaid

Volunteer Service Regulations (志愿服务条例) mandates "voluntary, unpaid, public-spirited, organized"
Cannot charge fees under the name of volunteer service
But can provide: meals / T-shirts / merch / experience / certificates / training / priority access
Analyze via "5 non-cash hooks": identity marker / scarce experience / skill building / network access / résumé credit

4. "Co-creator" vs "sponsor" are two different relationships

Co-creator: brings plan + resources + product to solve the issue (e.g., JD brings products to match the theme)
Sponsor: pays for naming rights (traditional event sponsorship)
The moat for top social-org players is the former, not the latter

5. "X people impacted" claims are vague

"Inspired 150,000+ Chinese young people" (B Lab)
"200,000+ subscribers" (WeChat OA)
"Cumulative reach 200M" (LinkedIn)
Always tag with date + source — these are point-in-time snapshots, not cumulative

6. Founder story ≠ organization reality

Founder's personal narrative is brand asset, not operating reality
Distinguish founder's story from the team's day-to-day execution

7. "Impacted X people" / "co-created with Y orgs" is marketing speak

Third-party observation (academic / media) is more credible than self-report
Cross-reference with peer-reviewed or independent coverage

8. Social-org players are "content companies," not "event companies"

Core KPI is content reach, not ticket revenue
Events are a content vehicle, not the end goal
When asking "what does this organization live on," ask about content capability, not event revenue

Skill Coordination

Coordinate with	When
`md-pdf-report`	To generate the PDF deliverable (must use two-stage weasyprint + pikepdf)
`market-research`	If the target is a commercial company, not a social enterprise
`deep-research`	If you need maximum depth (academic literature review / multi-language sources)
`kanban-use`	If you want to delegate research tasks to sub-agents in parallel
`anti-sycophancy`	Strip any "amazing organization" or "so inspiring" framing — objective facts only

Maintenance Notes

After each real research project, append newly-discovered Pitfalls to the section above
When new high-quality information sources appear (e.g., new industry databases), add to the priority table
When a dimension is unsearchable for a particular org (e.g., "no funding ever"), document it in the "Information gaps" handling template