Email Outreach

Automated email outreach campaign builder and optimizer. Use when asked to write cold emails, build outreach sequences, create follow-up cadences, personaliz...

Security Scan

The skill's files and runtime instructions are consistent with an email outreach/copy tool — it requires no credentials, installs nothing, and the included Python deliverability checker only analyzes provided text (no network calls).

Purpose & Capability

Name/description (email outreach, sequences, deliverability) match the included templates, copywriting frameworks, and the local deliverability_check.py script. No unrelated credentials, binaries, or config paths are requested.

Instruction Scope

SKILL.md limits actions to gathering campaign context from the user, generating sequences/templates, and running the included local deliverability checker on supplied email text. It does not instruct reading system configs or sending data to external endpoints.

Install Mechanism

No install spec — instruction-only with a small local Python script. Nothing is downloaded or written by an installer; the script is included in the bundle.

Credentials

The skill requests no environment variables, credentials, or config paths. All behavior is local and consistent with the stated purpose.

Persistence & Privilege

always is false and the skill is user-invocable with normal autonomous invocation settings. It does not request permanent system presence or modify other skills/config.

Assessment

This skill appears coherent and self-contained: templates and a local deliverability checker that reads either stdin or a specified file. Before using, review any campaign data you provide (it may include personal data), and avoid passing system file paths to the script (it will open whatever file path you supply). If you plan to send mass emails, ensure compliance with applicable laws and your organization’s policies. If you want extra assurance, open and read scripts/deliverability_check.py (it's short and contains no network or obfuscated behavior).

Email Outreach Skill

Build high-converting email outreach sequences. Every output should be ready to send — no filler, no fluff.

Workflow

1. Understand the Campaign

Gather (ask if not provided):

• Sender context: Who are you? What's your offer?
• Target persona: Job title, industry, company size, pain points
• Goal: Book a call / get a reply / drive to a link
• Sequence length: 1 shot or multi-touch (recommend 4–6 touch cadence)

2. Build the Sequence

Use the frameworks in references/copywriting-frameworks.md.

Standard high-converting structure:

• Email 1 (Day 1): Pattern interrupt opener + specific problem + one-line offer + soft CTA
• Email 2 (Day 3): Social proof / case study angle + question CTA
• Email 3 (Day 7): Different angle / objection pre-empt + value add (resource/insight)
• Email 4 (Day 14): Breakup email — short, direct, creates urgency

3. Personalization Variables

Build templates with {{variables}} for mail-merge personalization:

• {{first_name}}, {{company}}, {{industry}}, {{pain_point}}, {{recent_news}}
• Generate 3 "custom first line" variants they can rotate per segment

4. Subject Line Variants

Generate 5 subject line options per email:

• Question format
• Curiosity gap
• Direct/transactional
• Name/company personalized
• Contrarian/pattern interrupt

5. Deliverability Check

Run scripts/deliverability_check.py against the email copy to flag:

• Spam trigger words
• HTML-heavy formatting risks
• Link-to-text ratio issues
• Subject line length (40–60 chars ideal)
• Preheader text presence

6. Output Format

Deliver as:

• Numbered sequence with day gaps labeled
• Each email: Subject | Preheader | Body | CTA
• Personalization notes per email
• A/B test recommendations

See references/copywriting-frameworks.md for proven frameworks (AIDA, PAS, Before/After/Bridge). See assets/sequence-template.md for a ready-to-copy campaign template.