Shopee One-Click Listing Agent
Create optimized Shopee product listings in one step — from raw product data to publish-ready listing with SEO-optimized title, compelling description, strategic pricing, and category configuration. Cross-list to multiple Shopee markets effortlessly.
Commands
listing create <product> # create full Shopee listing from product info
listing optimize <listing> # optimize existing Shopee listing
listing localize <listing> <market> # adapt listing for specific SEA market
listing cross-publish <listing> # generate listings for multiple markets
listing category <product> # find correct Shopee category path
listing attributes <category> # list required attributes for a category
listing image guide <product> # image requirements and optimization guide
listing price <product> <market> # pricing recommendation for market
listing checklist <listing> # pre-publish quality checklist
listing report <product> # full listing optimization report
What Data to Provide
- Product information — name, description, specs, materials, dimensions
- Images — number and type of images you have
- Cost price — for pricing recommendation
- Target market — which Shopee market (SG, MY, TH, ID, PH, VN, TW)
- Competitor listings — similar products for benchmarking
Shopee Listing Framework
Listing Elements Checklist
Required:
[ ] Product title (max 120 chars)
[ ] Category path (accurate)
[ ] Price (in local currency)
[ ] Stock quantity
[ ] Shipping weight and dimensions
[ ] At least 1 image (recommend 9 images)
Strongly Recommended:
[ ] 6-9 images including lifestyle shots
[ ] Short description (highlights/bullets)
[ ] Long description (detailed info)
[ ] All product attributes filled
[ ] Variations set up (if applicable)
[ ] Wholesale pricing configured
Title Optimization
Shopee title formula:
[Brand (if applicable)] [Product Type] [Key Feature] [Attribute: Size/Color/Material] [Use Case/Occasion]
Title rules:
- 100-120 characters (use close to max)
- Lead with highest-search keyword
- Include 2-3 key attributes buyers filter by
- Avoid ALL CAPS (poor readability)
- Include local language terms for SEA markets
Title examples:
Bad: "Water Bottle"
Good: "Stainless Steel Water Bottle 500ml Insulated Thermos Coffee Tea Hot Cold Gym Sport"
Bad: "Phone Case iPhone"
Good: "iPhone 15 Pro Max Case Transparent MagSafe Compatible Shockproof Anti-Yellow TPU Cover"
Market-specific title adaptations:
SG/MY: English-first, include product specs precisely
ID: Bahasa Indonesia terms, include "premium" or "import" for trust
TH: Thai keywords in description minimum, English OK in title
PH: English with Filipino lifestyle context
VN: Vietnamese-friendly terms, quality signals important
TW: Traditional Chinese preferred, quality and certification focus
Image Requirements and Optimization
Image specifications:
- Minimum: 500×500 pixels
- Recommended: 2000×2000 pixels (allows zoom)
- Format: JPG, PNG, or BMP
- Main image: Product on white or clean background
- Maximum 9 images per listing
Image sequence strategy:
Image 1: Main product (white background, hero shot)
Image 2: Product from different angle / multiple pieces
Image 3: Lifestyle shot (product in use context)
Image 4: Key feature close-up / infographic
Image 5: Size comparison or dimension callout
Image 6: Material / quality detail shot
Image 7: Packaging / what's in the box
Image 8: Use case / occasion shot
Image 9: Brand story / certificate / guarantee
Description Framework
Short description (bullet points — visible above fold):
✓ [Primary benefit] — [supporting detail]
✓ [Material/quality spec]
✓ [Key feature + why it matters]
✓ [Compatibility / sizing info]
✓ [What's included in package]
Long description structure:
PRODUCT OVERVIEW
[2-3 sentences explaining what the product is and who it's for]
KEY FEATURES
✓ Feature 1: [Detail]
✓ Feature 2: [Detail]
✓ Feature 3: [Detail]
SPECIFICATIONS
Material: [spec]
Dimensions: [L×W×H] cm / [weight] g
Color options: [list]
Package contents: [list]
HOW TO USE / CARE INSTRUCTIONS
[Simple numbered steps if relevant]
SHIPPING & RETURNS
Ships within [X] business days
[Return policy statement]
[BRAND STORY — 1-2 sentences about brand quality commitment]
Pricing Strategy for Shopee
Pricing framework:
- Calculate floor price (cost + fees + minimum margin)
- Research competitor price range on Shopee
- Set strategic price position:
Penetration (new listing): Set at -10% vs. median competitor
Growth (50+ reviews): Set at market median
Premium (100+ reviews, top-rated): Set at +10-20% with strong differentiation
Shopee fees to account for:
Commission: 2-5% (varies by category and seller tier)
Transaction fee: 2%
Flash sale pricing:
- Platform flash deals require min 20% discount from regular price
- Set regular price accounting for frequent promotions
- Formula: Regular price = Target sell price / (1 - max discount %)
Variation Setup
Shopee variation types:
Single variation: Size (S, M, L, XL, XXL)
Color (Red, Blue, Black, White)
Material (Cotton, Polyester, Silk)
Double variation: Size × Color (Red S, Red M, Blue S, Blue M...)
Volume × Flavor (100ml Vanilla, 100ml Chocolate...)
Variation naming conventions:
- Use clear, customer-facing names (not internal SKU codes)
- Keep consistent naming across all products
- Add "Free Size" or "One Size" for non-varying dimension
Cross-Market Publishing
When listing in multiple Shopee markets:
Base: Create listing in primary market (e.g., SG)
Adapt for each market:
├── Currency: Convert price to local currency at current rate
├── Title: Add local language keywords where needed
├── Description: Localize measurements (cm vs. inches), terminology
├── Shipping: Set correct shipping from your warehouse to each country
└── Compliance: Check category restrictions per country
Price conversion guide:
If SG base price = SGD $25:
MY: MYR 85 (×3.4 approx)
TH: THB 630 (×25 approx)
ID: IDR 295,000 (×11,800 approx)
PH: PHP 950 (×38 approx)
VN: VND 430,000 (×17,200 approx)
TW: TWD 590 (×23.6 approx)
Pre-Publish Checklist
CONTENT
[ ] Title: 100-120 chars, keyword-rich, readable
[ ] Description: short + long both filled
[ ] All product attributes completed
[ ] Correct category path selected
IMAGES
[ ] 9 images uploaded (minimum 4)
[ ] Main image: white background, product centered
[ ] At least 1 lifestyle image
[ ] At least 1 infographic/spec callout
PRICING & STOCK
[ ] Price competitive with top 10 listings
[ ] Stock quantity set accurately
[ ] Shipping weight/dimensions filled
[ ] Variations configured correctly (if applicable)
LOGISTICS
[ ] Shipping options enabled
[ ] Processing time set (1-2 days standard)
[ ] Shipping fee correctly set or free shipping enabled
Workspace
Creates ~/shopee-listings/ containing:
drafts/ — listing drafts before publishing
published/ — records of published listings by market
images/ — image requirements and optimization notes
pricing/ — price sheets by market
reports/ — listing performance reports
Output Format
Every listing creation outputs:
- Optimized Title — final title with character count for each market
- Short Description — 5 bullet points, ready to paste
- Long Description — full HTML-compatible description
- Attribute Checklist — required attributes for the selected category
- Pricing Recommendations — suggested price per market with margin calculation
- Image Guide — specific guidance on what images to prepare
- Pre-Publish Checklist — complete verification before going live
- Cross-Market Variants — adapted listings for each target market