ClawHub

Mac Cosmetics

v1.0.0

MAC Cosmetics is a global professional makeup leader known for diverse color ranges, inclusive branding, and pioneering AIDS philanthropy through its VIVA GL...

⭐ 0· 65·0 current·0 all-time
by@hanxueyuan

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OpenClaw Prompt Flow

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Best for remote or guided setup. Copy the exact prompt, then paste it into OpenClaw for hanxueyuan/mac-cosmetics.

Previewing Install & Setup.
Prompt PreviewInstall & Setup
Install the skill "Mac Cosmetics" (hanxueyuan/mac-cosmetics) from ClawHub.
Skill page: https://clawhub.ai/hanxueyuan/mac-cosmetics
Keep the work scoped to this skill only.
After install, inspect the skill metadata and help me finish setup.
Use only the metadata you can verify from ClawHub; do not invent missing requirements.
Ask before making any broader environment changes.

Command Line

CLI Commands

Use the direct CLI path if you want to install manually and keep every step visible.

OpenClaw CLI

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openclaw skills install mac-cosmetics

ClawHub CLI

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npx clawhub@latest install mac-cosmetics
Security Scan
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OpenClawOpenClaw
Benign
high confidence
✓
Purpose & Capability
The name/description (brand profile of MAC Cosmetics) match the SKILL.md content (history, business model, facts). It does not request unrelated resources or capabilities.
✓
Instruction Scope
SKILL.md is a static knowledge/informational document (read_when contexts and brand content). There are no commands, no file reads, and no guidance to contact external endpoints or collect system data.
✓
Install Mechanism
No install spec and no code files — instruction-only. Nothing will be written to disk or executed by an installer.
✓
Credentials
The skill declares no required environment variables, credentials, or config paths. There is no disproportionate credential request relative to its informational purpose.
✓
Persistence & Privilege
always is false and model invocation is enabled by default (normal). The skill does not request elevated persistence or modify other skills or system-wide settings.
Assessment
This skill is a static brand profile and appears low-risk: it neither installs code nor asks for credentials. Before installing, note that the source is unknown — treat the content as non-authoritative marketing/history summary and verify any facts against official or reputable sources if you will rely on them. If you do not want the agent to use this content autonomously, you can disable or restrict model invocation for the skill in your agent settings.

Like a lobster shell, security has layers — review code before you run it.

latestvk979eg3c4jgvgz382zkeqsxktn85f2hb
65downloads
0stars
1versions
Updated 4d ago
v1.0.0
MIT-0
@hanxueyuan
latest
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MAC Cosmetics — 专业、包容、无畏

一句话

从多伦多摄影工作室的专业化妆台出发，MAC以"所有年龄、所有种族、所有性别"为品牌信条，开创了专业彩妆的新品类标准。

历史时间线

  • 1984：摄影师Frank Toskan和salon老板Frank Angelo在多伦多创立MAC，初衷是创造能在摄影灯光下完美呈现的彩妆
  • 1985：首家专柜在多伦多伊顿百货开业
  • 1987：进入纽约，在Bergdorf Goodman设立专柜
  • 1994：雅诗兰黛（Estée Lauder）收购多数股权
  • 1994：启动VIVA GLAM campaign，所有唇膏销售额100%捐赠艾滋病基金 — 开创美容品牌公益营销先河
  • 1998：VIVA GLAM累计为艾滋病基金捐款超1,000万美元
  • 2000年代：全球扩展至100+国家，成为专业彩妆市占率第一
  • 2010年代：与Rihanna、Lady Gaga、Ariana Grande等明星联名
  • 2016：VIVA GLAM campaign累计捐款超过5亿美元
  • 2022：推出Back-to-MAC回收计划升级版，承诺2030年100%可回收包装

商业模式

  • 专业渠道+大众零售双线：MAC自营专柜（全球约1,500家）+ 高端百货 + 丝芙兰 + 电商
  • 产品策略：每年推出3,000+新色号，色号数量和色彩创新是行业标杆
  • VIVA GLAM公益营销：每支唇膏的销售额捐赠艾滋病/女性权益基金，同时带动销量
  • 专业化妆师社群：全球50,000+认证MAC化妆师构成品牌大使网络

护城河分析

  • 专业信誉：被全球专业化妆师最广泛使用的品牌，专业圈层口碑不可复制
  • 色号丰富度：行业最全面的色号矩阵，尤其对深肤色人群的产品覆盖领先竞品2-3代
  • VIVA GLAM的道德品牌资产：持续30年的公益承诺建立了独特的品牌忠诚度
  • 雅诗兰黛的渠道赋能：共享集团全球分销网络和零售关系

关键数据

  • 母公司雅诗兰黛2023财年营收160亿美元，MAC是核心品牌之一
  • VIVA GLAM campaign累计为慈善基金捐款超过5.5亿美元
  • 全球约1,500家专柜，覆盖120+国家
  • 每年生产超过3,000种不同色号的产品

有趣事实

  • MAC是最早在广告中使用跨性别模特、HIV阳性模特和不同肤色模特的主流美妆品牌 — 这在1990年代是极其大胆的
  • 创始人Frank Toskan最初配方中的"Studio Fix"粉底是为了满足摄影灯光下的完美妆效需求，后来成为品牌最畅销单品
  • Back-to-MAC回收计划鼓励消费者返还6个空包装即可换取免费产品 — 这一模式被多个竞品模仿

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