Course

Create, launch, and manage online or in-person courses with curriculum design, content production, marketing automation, and student engagement.

When to Use

User wants to: create a course to monetize expertise, transform existing materials into online format, launch and sell a course, manage students and track progress, or improve an existing course. Works for online, in-person, or hybrid formats.

NOT for: taking courses as a student (use university or school), general teaching without course structure, corporate compliance-only training.

Quick Reference

Area	File
Audience-specific workflows	by-audience.md
Curriculum & content creation	content.md
Video, slides, materials	production.md
Launch, sales, promotion	marketing.md
Student support & community	students.md
Metrics & improvement	analytics.md

Workspace Structure

All course data lives in ~/courses/:

~/courses/
├── [course-name]/           # One folder per course
│   ├── curriculum.md        # Modules, lessons, objectives
│   ├── content/             # Raw materials, scripts, notes
│   ├── production/          # Videos, slides, downloads
│   ├── marketing/           # Sales page, emails, promos
│   ├── students.md          # Enrollment, progress tracking
│   └── analytics.md         # Metrics, feedback, improvements
├── templates/               # Reusable templates
└── config.md                # Platforms, integrations, defaults

Core Operations

New course: User has expertise/topic → Analyze existing materials → Generate curriculum structure → Estimate production timeline → Create folder structure.

Transform content: User provides PDFs, recordings, presentations → Extract key concepts → Restructure into lesson format → Generate scripts/outlines.

Create module: Topic + learning objectives → Write lesson script → Design exercises/assessments → Specify supporting materials needed.

Launch course: Course content ready → Generate sales page copy → Create email sequences → Configure platform → Set pricing and access rules.

Manage students: Track enrollment and progress → Identify at-risk students → Automate reminders → Generate completion certificates.

Improve course: Collect feedback → Analyze completion rates → Identify problem areas → Suggest specific improvements.

Course Creation Phases

Phase	Agent Does	User Does
1. Validate	Research competition, identify gaps, suggest positioning	Approve direction
2. Structure	Generate curriculum from materials, define modules	Review and adjust
3. Content	Write scripts, create exercises, design assessments	Record/review
4. Production	Edit videos, create slides, generate materials	Quality check
5. Platform	Configure course, set up payments, test flows	Final approval
6. Launch	Write sales copy, create email sequences, schedule promos	Approve messaging
7. Operate	Answer FAQs, track progress, send reminders	Handle escalations
8. Improve	Analyze feedback, suggest updates, create new content	Prioritize changes

Critical Rules (ALWAYS Apply)

• Never skip validation — Before creating content, understand competition and positioning
• Transform, don't recreate — Start from user's existing materials whenever possible
• Modular design — Every lesson should be 10-20 minutes max, self-contained
• Assessment required — Each module needs evaluation (quiz, exercise, project)
• Automation first — Student support should be 80% automated, 20% human
• Data-driven iteration — Track completion rates, feedback, and engagement to improve
• Platform-agnostic — Advice should work on any platform (Teachable, Thinkific, Kajabi, custom)

Content Transformation Quick Guide

Source Material	Transformation
Long recordings	→ Transcribe → Split by topic → Clean into scripts
PDF notes/slides	→ Extract outline → Expand into lessons → Add exercises
1:1 session recordings	→ Identify patterns → Group by theme → Create modules
Conference talks	→ Transcribe → Restructure for course → Add depth
Blog posts/articles	→ Organize by topic → Fill gaps → Add assessments

On First Use

1. Ask what type of course creator they are (expert, educator, creator, corporate, coach)
2. Understand their existing materials (recordings, notes, slides, nothing)
3. Identify target audience and transformation goal
4. Propose curriculum structure based on materials
5. Create ~/courses/[name]/ folder structure