Corona Brand

v1.0.0

提供墨西哥Corona啤酒品牌发展、营销策略及疫情影响的专业分析与数据洞察。

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Install

OpenClaw Prompt Flow

Install with OpenClaw

Best for remote or guided setup. Copy the exact prompt, then paste it into OpenClaw for hanxueyuan/corona-brand.

Previewing Install & Setup.
Prompt PreviewInstall & Setup
Install the skill "Corona Brand" (hanxueyuan/corona-brand) from ClawHub.
Skill page: https://clawhub.ai/hanxueyuan/corona-brand
Keep the work scoped to this skill only.
After install, inspect the skill metadata and help me finish setup.
Use only the metadata you can verify from ClawHub; do not invent missing requirements.
Ask before making any broader environment changes.

Command Line

CLI Commands

Use the direct CLI path if you want to install manually and keep every step visible.

OpenClaw CLI

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openclaw skills install corona-brand

ClawHub CLI

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npx clawhub@latest install corona-brand
Security Scan
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Benign
high confidence
Purpose & Capability
The skill's name and description match the SKILL.md content: marketing/brand history and analysis of Corona. It does not declare unrelated capabilities or request unrelated resources.
Instruction Scope
SKILL.md contains static content (timeline, analysis, data points) and 'read_when' triggers for when to use the text. It does not instruct the agent to read system files, access environment variables, run shell commands, or transmit data to external endpoints.
Install Mechanism
There is no install specification and no code files. Nothing is written to disk and no external packages are pulled in.
Credentials
The skill requires no environment variables, credentials, or config paths. No sensitive access is requested or implied.
Persistence & Privilege
always is false and the skill does not request persistent/system-wide changes. Model invocation is allowed (the default) but that is normal and not combined with any other high-risk permissions.
Assessment
This skill appears low-risk: it is just a static knowledge/instruction file about Corona beer and does not install code or request secrets. Before installing, consider that the content may be out of date or simplified—if you need authoritative or current data (sales figures, legal ownership details, pandemic impact studies), verify with up-to-date primary sources. Also note the skill can be invoked by the agent (normal default); if you have strict autonomy policies, review or disable model/skill autonomous invocation in your agent configuration.

Like a lobster shell, security has layers — review code before you run it.

latestvk972ef9393qggz8j4nhsax3d9585capb
74downloads
0stars
1versions
Updated 4d ago
v1.0.0
MIT-0

Corona Brand

Summary

墨西哥海滩的液体名片 — 从地方啤酒到全球销量第一的墨西哥品牌

Historical Timeline

  • 1925 — Cervecería Modelo 在墨西哥城创立 Corona 品牌
  • 1980s — 开始向美国出口,定位高端进口啤酒
  • 1990s — 'Find Your Beach' 营销活动将 Corona 与海滩休闲文化深度绑定
  • 2013 — 母公司 Grupo Modelo 被 AB InBev 收购(部分资产需转让给 Constellation Brands)
  • 2020 — 因与新冠病毒同名遭受不实谣言冲击,销量短期下滑
  • 2023 — 仍为美国最畅销进口啤酒品牌,全球啤酒销量 Top 5

Business Model

现由 Constellation Brands 持有美国市场权利(AB InBev 收购反垄断条件),是全球最成功的进口啤酒品牌之一。营销策略核心是将产品与海滩、日落、休闲生活方式绑定。

Moat Analysis

在美国进口啤酒市场拥有无可匹敌的品牌认知度和渠道优势;独特的青柠搭配饮用方式创造了差异化的消费仪式;瓶身设计和透明玻璃在货架上极具辨识度。

Key Data

  • 创立年份: 1925
  • 美国市场持有者: Constellation Brands
  • 全球排名: 啤酒销量 Top 5
  • 核心市场: 美国(占进口啤酒 ~25% 份额)

Fun Facts

  • Corona 官方推荐的饮用方式是往瓶口塞一片青柠(lime),这个传统据说是 1980 年代墨西哥海滩酒吧发明的,用来驱赶苍蝇
  • 2020 年疫情初期,社交媒体上出现'Corona 啤酒导致新冠病毒'的谣言,导致品牌价值短暂蒸发约 4.9 亿美元

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