Install
openclaw skills install automatelab-ai-seoUse when the user wants to audit a URL for AI citation eligibility, check why AI systems don't cite their pages, score AI Overview or citation worthiness, generate or validate an llms.txt file, rewrite content for AEO/GEO, extract named entities, or diff two page versions for SEO regressions. No API keys required.
openclaw skills install automatelab-ai-seoPairs with the @automatelab/ai-seo-mcp server (14 tools). Audits why AI systems do or do not cite a page — structured answer extraction, schema completeness, crawler access, llms.txt, canonical hygiene — and generates fixes.
Start here: audit_page composes all 14 checks in one call and returns a ranked list of citation-blockers with specific fixes. Use it as the default entry point.
Drill into a specific dimension:
| Tool | Use when |
|---|---|
audit_schema | User asks about structured data, JSON-LD, or schema.org coverage |
audit_canonical | Checking canonical URL, og:url, hreflang, or noindex traps |
check_robots | Verifying GPTBot / ClaudeBot / PerplexityBot / OAI-SearchBot are allowed |
check_sitemap | Checking lastmod freshness signals and sitemap coverage |
check_technical | Core Web Vitals signals, crawl accessibility, redirect chains |
score_ai_overview_eligibility | "Will this page appear in Google AI Overviews?" |
score_citation_worthiness | Cross-engine citation probability score |
generate_llms_txt | Create an llms.txt for the site |
validate_llms_txt | Validate an existing llms.txt against the spec |
rewrite_for_aeo | Rewrite a page section for Answer Engine Optimization |
rewrite_for_geo | Rewrite a page section for Generative Engine Optimization |
extract_entities | Check named entity density and sameAs coverage |
diff_pages | Compare two versions of a page for SEO regressions |
User: "Audit https://example.com/my-post"
→ audit_page(url) # full citation-blocker report
→ Read findings, prioritize by severity
→ For fixable issues, call the specific tool (e.g. rewrite_for_aeo) or draft inline edits
Add to your MCP config:
Claude Code (.claude/mcp.json):
{
"mcpServers": {
"ai-seo": {
"command": "npx",
"args": ["-y", "@automatelab/ai-seo-mcp"]
}
}
}
Claude Desktop (claude_desktop_config.json):
{
"mcpServers": {
"ai-seo": {
"command": "npx",
"args": ["-y", "@automatelab/ai-seo-mcp"]
}
}
}
Requires Node 20+. No API keys needed — all checks are read-only HTTP fetches against the target URL.
Developed by AutomateLab. Source: github.com/AutomateLab-tech/ai-seo-mcp.