Marketing Skills
Summary
One installed skill containing 23 marketing modules. Pick the relevant module under references/ to get practical checklists, frameworks, and copy/paste deliverables.
This skill vendors the full content from coreyhaines31/marketingskills under references/ and provides a simple router to load the right module.
How to use
- Identify the module that matches the request.
- Read the corresponding
references/<module>/SKILL.md file.
- Apply the framework and deliver practical outputs (drafts + checklists).
Included modules (what each one does)
Each module lives at references/<module>/SKILL.md.
ab-test-setup: plan and implement A/B tests
analytics-tracking: set up tracking and measurement (GA4/GTM/events)
competitor-alternatives: competitor comparison + alternatives / “vs” pages
copy-editing: edit and polish existing copy
copywriting: write or improve marketing copy (headlines, CTAs, page copy)
email-sequence: build email sequences and drip campaigns
form-cro: optimize lead capture and contact forms
free-tool-strategy: plan engineering-as-marketing free tools (calculators, generators)
launch-strategy: product launches and announcements
marketing-ideas: idea bank for growth + marketing tactics
marketing-psychology: mental models / cognitive biases for better persuasion
onboarding-cro: improve activation and onboarding
page-cro: conversion optimization for any marketing page
paid-ads: create and optimize paid ad campaigns
paywall-upgrade-cro: optimize in-app paywalls and upgrade screens
popup-cro: create/optimize popups and modals
pricing-strategy: pricing, packaging, and monetization
programmatic-seo: build SEO pages at scale (templates + data)
referral-program: design referral and affiliate programs
schema-markup: add structured data and rich snippets
seo-audit: audit technical and on-page SEO
signup-flow-cro: optimize signup and registration flows
social-content: create and schedule social media content
Module router
Pick one of these modules and read the matching file:
references/page-cro/SKILL.md
references/signup-flow-cro/SKILL.md
references/onboarding-cro/SKILL.md
references/form-cro/SKILL.md
references/popup-cro/SKILL.md
references/paywall-upgrade-cro/SKILL.md
references/copywriting/SKILL.md
references/copy-editing/SKILL.md
references/email-sequence/SKILL.md
references/social-content/SKILL.md
references/analytics-tracking/SKILL.md
references/ab-test-setup/SKILL.md
references/seo-audit/SKILL.md
references/programmatic-seo/SKILL.md
references/schema-markup/SKILL.md
references/competitor-alternatives/SKILL.md
references/pricing-strategy/SKILL.md
references/launch-strategy/SKILL.md
references/paid-ads/SKILL.md
references/referral-program/SKILL.md
references/free-tool-strategy/SKILL.md
references/marketing-ideas/SKILL.md
references/marketing-psychology/SKILL.md
Output rules
- Prefer 80/20: biggest levers first.
- Never invent metrics or keyword volumes. If missing, label assumptions.
- When possible: include copy/paste drafts and an implementation checklist.