Keyapi Facebook Analysis

Explore and analyze public Facebook data — profile details, posts, photos, Reels, group activity, group events, and identifier resolution for profiles and groups.

Explore and analyze public Facebook profiles, pages, and groups — from profile details and content feeds to group activity, events, and identifier resolution.

This skill provides comprehensive public Facebook intelligence using the KeyAPI MCP service. It enables retrieval of profile details (by URL or numeric ID), published posts, photos, Reels, group details, group posts, future group events, and ID resolution for both profiles and groups — all through a unified, cache-first workflow.

Use this skill when you need to:

• Retrieve a public Facebook profile's details, posts, photos, or Reels by URL
• Resolve a profile URL to its numeric profile ID for downstream API calls
• Analyze public Facebook group activity — posts, member details, and upcoming events
• Resolve a group URL to its numeric group ID
• Research brand pages, public figures, or community groups on Facebook

author: KeyAPI license: MIT repository: https://github.com/EchoSell/keyapi-skills

Prerequisites

Requirement	Details
KEYAPI_TOKEN	A valid API token from keyapi.ai. Register at the site to obtain your free token. Set it as an environment variable: export KEYAPI_TOKEN=your_token_here
Node.js	v18 or higher
Dependencies	Run npm install in the skill directory to install @modelcontextprotocol/sdk

author: KeyAPI license: MIT repository: https://github.com/EchoSell/keyapi-skills

MCP Server Configuration

All tool calls in this skill target the KeyAPI Facebook MCP server:

Server URL : https://mcp.keyapi.ai/facebook/mcp
Auth Header: Authorization: Bearer $KEYAPI_TOKEN

Setup (one-time):

# 1. Install dependencies
npm install

# 2. Set your API token (get one free at https://keyapi.ai/)
export KEYAPI_TOKEN=your_token_here

# 3. List all available tools to verify the connection
node scripts/run.js --platform facebook --list-tools

author: KeyAPI license: MIT repository: https://github.com/EchoSell/keyapi-skills

Analysis Scenarios

User Need	Node(s)	Best For
Full profile details from a URL	profile_details_by_url	Quick profile snapshot without knowing the numeric ID
Resolve profile URL → numeric ID	get_profile_id	ID resolution for use with profile_posts, profiles_photos, profile_reels
Profile details by numeric ID	profiles_details_by_id	Profile lookup when ID is already known
Published posts from a profile/page	profile_posts	Content feed analysis, posting cadence
Photos from a profile/page	profiles_photos	Visual content audit, photo library
Reels from a profile/page	profile_reels	Short-video content analysis
Group details from a URL	get_group_details	Group overview, member count, description
Resolve group URL → numeric group ID	get_group_id	ID resolution for get_group_posts and get_group_future_events
Posts from a public group	get_group_posts	Group activity monitoring, content analysis
Upcoming events in a group	get_group_future_events	Event discovery, community activity tracking

author: KeyAPI license: MIT repository: https://github.com/EchoSell/keyapi-skills

Workflow

Step 1 — Identify Analysis Targets and Select Nodes

Clarify the research objective and map it to one or more nodes. Typical entry points:

• Profile research by URL: Use profile_details_by_url for a quick snapshot, OR use get_profile_id to obtain the numeric profile_id then call profiles_details_by_id.
• Profile content audit: Call get_profile_id first, then use profile_posts, profiles_photos, profile_reels with the numeric ID.
• Group research: Use get_group_details with the full URL, then get_group_id to obtain group_id for get_group_posts and get_group_future_events.

Critical: Three Distinct Identifier Types

Facebook endpoints require different identifiers depending on the endpoint:

Identifier	Format	Used by
Profile URL	Full URL, e.g., https://www.facebook.com/mantraindianfolsom	profile_details_by_url, get_profile_id
Numeric profile ID	Integer string, e.g., 100063669491743	profile_posts, profiles_photos, profiles_details_by_id
reels_profile_id	Base64 collection ID (opaque string)	profile_reels only
Group URL	Full group URL, e.g., https://www.facebook.com/groups/1270525996445602/	get_group_details, get_group_id
Numeric group ID	Integer string, e.g., 1439220986320043	get_group_posts, get_group_future_events

profile_reels — Special reels_profile_id

profile_reels uses a distinct reels_profile_id parameter that is NOT the same as the numeric profile_id. This opaque base64 collection ID is obtained from the profile_details_by_url or profiles_details_by_id response data. You cannot derive it from the numeric profile ID alone.

Workflow: profile_details_by_url (or get_profile_id → profiles_details_by_id) → extract reels_profile_id from response → call profile_reels.

Public Content Only

All endpoints in this skill return data from public Facebook profiles, pages, and groups only. Private profiles, private groups, and content requiring login cannot be accessed.

Step 2 — Retrieve API Schema

Before calling any node, inspect its input schema to confirm required parameters and available options:

node scripts/run.js --platform facebook --schema <tool_name>

# Examples
node scripts/run.js --platform facebook --schema profile_details_by_url
node scripts/run.js --platform facebook --schema get_group_posts

Step 3 — Call APIs and Cache Results Locally

Execute tool calls and persist responses to the local cache to avoid redundant API calls.

Calling a tool:

# Single call with pretty output
node scripts/run.js --platform facebook --tool <tool_name> \
  --params '<json_args>' --pretty

# Force fresh data, skip cache
node scripts/run.js --platform facebook --tool <tool_name> \
  --params '<json_args>' --no-cache --pretty

Example — get profile details by URL:

node scripts/run.js --platform facebook --tool profile_details_by_url \
  --params '{"url":"https://www.facebook.com/mantraindianfolsom"}' --pretty

Example — resolve URL to profile ID, then get posts:

# Step 1: resolve URL to numeric profile_id
node scripts/run.js --platform facebook --tool get_profile_id \
  --params '{"url":"https://www.facebook.com/mantraindianfolsom"}' --pretty

# Step 2: get posts using numeric profile_id
node scripts/run.js --platform facebook --tool profile_posts \
  --params '{"profile_id":"100063669491743"}' --pretty

Example — get next page of posts using cursor:

node scripts/run.js --platform facebook --tool profile_posts \
  --params '{"profile_id":"100063669491743","cursor":"<cursor_from_previous_response>"}' --pretty

Example — get profile Reels (requires reels_profile_id from profile details):

# Step 1: get profile details to obtain reels_profile_id
node scripts/run.js --platform facebook --tool profile_details_by_url \
  --params '{"url":"https://www.facebook.com/examplepage"}' --pretty
# Extract reels_profile_id from response

# Step 2: get reels using reels_profile_id
node scripts/run.js --platform facebook --tool profile_reels \
  --params '{"reels_profile_id":"<reels_profile_id_from_response>"}' --pretty

Example — resolve group URL, then get posts:

# Step 1: resolve group URL to numeric group_id
node scripts/run.js --platform facebook --tool get_group_id \
  --params '{"url":"https://www.facebook.com/groups/1270525996445602/"}' --pretty

# Step 2: get group posts
node scripts/run.js --platform facebook --tool get_group_posts \
  --params '{"group_id":"1439220986320043","sorting_order":"CHRONOLOGICAL"}' --pretty

Example — get group details and future events:

node scripts/run.js --platform facebook --tool get_group_details \
  --params '{"url":"https://www.facebook.com/groups/1270525996445602/"}' --pretty

node scripts/run.js --platform facebook --tool get_group_future_events \
  --params '{"group_id":"1571965316444595"}' --pretty

Pagination:

Endpoint	Pagination parameter	Notes
profile_posts, get_group_posts, get_group_future_events	cursor (string)	Pass cursor from previous response; omit for first call
profiles_photos	cursor (string)	Also accepts optional collection_id to scope to a specific album
profile_reels	cursor (string)	Pass cursor from previous response; omit for first call
profile_details_by_url, profiles_details_by_id, get_profile_id, get_group_details, get_group_id	—	Single-call response

get_group_posts sorting options:

Value	Description
CHRONOLOGICAL	Most recent posts first (default)
TOP_POSTS	Highest engagement posts first
RECENT_ACTIVITY	Posts with recent activity (comments/reactions)
CHRONOLOGICAL_LISTINGS	Chronological order for listing-type posts

Cache directory structure:

.keyapi-cache/
└── YYYY-MM-DD/
    ├── profile_details_by_url/
    │   └── {params_hash}.json
    ├── profile_posts/
    │   └── {params_hash}.json
    ├── profiles_photos/
    │   └── {params_hash}.json
    ├── profile_reels/
    │   └── {params_hash}.json
    ├── profiles_details_by_id/
    │   └── {params_hash}.json
    ├── get_profile_id/
    │   └── {params_hash}.json
    ├── get_group_posts/
    │   └── {params_hash}.json
    ├── get_group_details/
    │   └── {params_hash}.json
    ├── get_group_id/
    │   └── {params_hash}.json
    └── get_group_future_events/
        └── {params_hash}.json

Cache-first policy:

Before every API call, check whether a cached result already exists for the given parameters. If a valid cache file exists, load from disk and skip the API call.

Step 4 — Synthesize and Report Findings

After collecting all API responses, produce a structured intelligence report:

For profile/page analysis:

1. Profile Overview — Name, numeric ID, profile type (personal/page), bio, follower count, verification status, category.
2. Content Inventory — Post count, photo count, Reels count, posting frequency, content type distribution.
3. Engagement Signals — Reaction counts, comment counts, share counts on posts.
4. Visual Content — Photo collections, album topics, Reels themes.

For group analysis:

1. Group Overview — Name, numeric group ID, member count, privacy type (public), description, creation date.
2. Activity Profile — Post frequency, top contributors, discussion themes.
3. Event Calendar — Upcoming events, event type, organizer, date/time distribution.

author: KeyAPI license: MIT repository: https://github.com/EchoSell/keyapi-skills

Common Rules

Rule	Detail
Profile ID resolution	profile_posts, profiles_photos, profiles_details_by_id require the numeric profile_id. Use get_profile_id or profile_details_by_url to obtain it from a URL.
profile_reels identifier	Requires reels_profile_id (a base64 collection ID), NOT the numeric profile_id. Extract it from profile_details_by_url or profiles_details_by_id response.
Group ID resolution	get_group_posts and get_group_future_events require numeric group_id. Use get_group_id with the full group URL to obtain it.
Public content only	All endpoints return data from public profiles, pages, and groups only. Private content is inaccessible.
Cursor pagination	Use cursor from the previous response for all paginated endpoints. Omit for the first call.
profiles_photos collection	Pass optional collection_id to scope photo results to a specific album. Leave empty to fetch all photos.
Success check	code = 0 → success. Any other value → failure. Always check the response code before processing data.
Retry on 500	If code = 500, retry the identical request up to 3 times with a 2–3 second pause between attempts before reporting the error.
Cache first	Always check the local .keyapi-cache/ directory before issuing a live API call.

author: KeyAPI license: MIT repository: https://github.com/EchoSell/keyapi-skills

Error Handling

Code	Meaning	Action
0	Success	Continue workflow normally
400	Bad request — invalid or missing parameters	Validate URL format; ensure numeric IDs are strings, not integers; check reels_profile_id source
401	Unauthorized — token missing or expired	Confirm KEYAPI_TOKEN is set correctly; visit keyapi.ai to renew
403	Forbidden — plan quota exceeded or feature restricted	Review plan limits at keyapi.ai
404	Resource not found — profile or group may be private or deleted	Verify the URL; private profiles and groups cannot be accessed
429	Rate limit exceeded	Wait 60 seconds, then retry
500	Internal server error	Retry up to 3 times with a 2–3 second pause; if it persists, log the full request and response and skip this node
Other non-0	Unexpected error	Log the full response body and surface the error message to the user