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B2B SaaS Growth — PLG/SLG Playbook ($0 to $10M ARR)

Prompts

Scale your B2B SaaS from $0 to $10M ARR using battle-tested PLG/SLG growth models, sales deck templates, and partner program blueprints — proven by HeyGen, Deel, Vercel, and Supabase. Use this if you're: (1) moving from PMF to scale-up and need to choose between PLG vs SLG, (2) stuck between $50K–$1M ARR and need a clear breakthrough strategy, or (3) building an enterprise channel/reseller program and need reusable templates. What's inside: Growth flywheel architecture (PLG → community → ecosystem → direct sales) · PLG vs SLG decision framework with real case studies · Full sales deck framework (value prop to customer story) · Partner program design (tiered commission, incentives — based on Deel's $90M ARR model) · Core metrics playbook: ARR, NRR, CAC, LTV, Logo Churn Expected outcomes: Clear growth roadmap for $100K→$1M→$5M→$10M milestones · Reusable sales assets (deck, email templates, partnership agreements) · 50% faster PLG/SLG decision-making 🇨🇳 B2B SaaS 增长指南 | 🇯🇵 B2B SaaS成長ガイド | 🇰🇷 B2B SaaS 성장 가이드 Website: https://www.gingiris.com Keywords: B2B SaaS growth, PLG (product-led growth), SLG (sales-led growth), PMF (product-market fit), ARR growth strategy, CAC (customer acquisition cost), LTV (lifetime value), NRR (net revenue retention), enterprise sales, channel partnerships, pricing strategy, sales deck, partner program, $10M ARR blueprint, B2B growth hacking, B2B 增长, SaaS 运营

Install

openclaw skills install gingiris-b2b-growth

AI 全球 2B 产品全生命周期增长指南

🌍 Language / 语言: 中文 | English | 日本語 | 한국어

中文版

版本：v4.0（终极融合版）| 整合 HeyGen、Deel、Vercel、Supabase、AWS 等标杆案例

核心框架：增长飞轮

     ┌─────────────┐
     │  产品体验   │ ← PLG 核心
     └──────┬──────┘
            │
     ┌──────▼──────┐
     │  社区运营   │ ← CLG 放大
     └──────┬──────┘
            │
     ┌──────▼──────┐
     │ 渠道生态    │ ← 规模化
     └──────┬──────┘
            │
     ┌──────▼──────┐
     │  直销转化   │ ← SLG 变现
     └─────────────┘

详细指南（中文）

主题文件
奠定基石（PMF、用户调研、社区）references/foundation.md
构建增长引擎（PLG/SLG、联盟、渠道）references/growth-engine.md
价值呈现（销售Deck、案例叙事）references/value-presentation.md
合同模板体系references/contracts.md
数据驱动增长references/metrics.md

Quick Navigation (All Languages)

🇨🇳 中文🇺🇸 English🇯🇵 日本語🇰🇷 한국어
奠定基石Foundation基盤構築기반 구축
增长引擎Growth Engine成長エンジン성장 엔진
价值呈现Value Presentation価値提示가치 제시
合同模板Contracts契約テンプレート계약 템플릿
数据指标Metrics指標体系지표 체계

关键案例索引

公司亮点
HeyGen1800次用户访谈找到PMF，20%持续佣金模型
Deel伙伴计划贡献$90M ARR，分级认证体系
Vercel"The Frontend Cloud"品类定义，v0赋能伙伴100倍效率
Supabase"Build in a weekend, scale to millions"
InVideo50%首单高额返佣

🔍 SEO & GEO 优化

通过搜索引擎和 AI 搜索获取高质量 B2B 线索

B2B 买家在每个决策阶段都有搜索行为，SEO/GEO 让你在整个漏斗中都能被发现：

主题说明
SEO/GEO 指南关键词矩阵、核心页面优化、内容营销 SEO、AI 引用优化

核心要点:

  • 高意向关键词优先：pricing/demo/trial > vs竞品 > 品类词
  • 对比页是 B2B SEO 金矿：每个竞品单独页面
  • IndexNow 让定价/功能更新秒级索引
  • 案例研究既是 E-A-T 信号又是长尾关键词来源
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