Cold Outreach Starter

Free cold outreach templates — 5 proven email formulas for B2B outreach. Generate personalized openers, follow-ups, and value props. Upgrade to Pro for automation + sequences.

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Cold Outreach — Free Templates

5 proven email templates for B2B cold outreach. Copy, customize, send. Free forever.


Quick Start

  1. Pick a template below (scroll to Templates)
  2. Copy it and fill in {placeholders} with your info
  3. Optional: Verify your claims with Company Brain (clawhub install company-brain-os)

Time to first email: ~5 minutes


Templates

1. The "Observational" Opener

Best for: First contact, showing you did research

Hi {name},

I was looking at {company}'s recent {project/initiative} and noticed {specific observation}.

That made me think — are you currently {related challenge}?

If yes, I have a {specific result} that might help.

Worth a 5-minute conversation?

{signature}

Example:

Hi Sarah,

I was looking at Acme Corp's recent expansion into APAC and noticed your team grew from 12 to 34 people in 6 months.

That made me think — are you currently onboarding faster than your systems can handle?

If yes, we just reduced onboarding ramp time from 90 to 14 days for a similar-stage company.

Worth a 5-minute conversation?

— Anton, CertainLogic

2. The "Value First" Opener

Best for: Busy executives who screen aggressively

{name} — {specific result} without {common objection}.

That's what we just did for {similar company}.

Want the 2-minute breakdown?

{signature}

Example:

James — 3x faster agent responses without hiring more engineers.

That's what we just did for TechCorp.

Want the 2-minute breakdown?

— Anton, CertainLogic

3. The "Question" Opener

Best for: Starting conversations, not pushing demos

Hi {name},

Quick question: How does {company} currently handle {specific pain point}?

I ask because we built {solution} for {similar company} and they saw {specific result}.

Not pitching — genuinely curious about your approach.

{signature}

Example:

Hi Marcus,

Quick question: How does DataFlow currently handle agent hallucinations in production?

I ask because we built a verification layer for StreamCo and they cut false-positives by 92%.

Not pitching — genuinely curious about your approach.

— Anton, CertainLogic

4. The "Follow-Up" (Ghosted After 1st Email)

Best for: Day 4-7 after no response

Hi {name},

Wanted to float this to the top of your inbox.

Last week I mentioned {specific result} for {similar company}.

If {pain point} isn't a priority right now, totally understand.

If it is, here's a 90-second video explaining how it works: {link}

{signature}

5. The "Break-Up" (Final Email)

Best for: Day 14, last attempt

Hi {name},

I haven't heard back, so I'm going to assume {pain point} isn't a priority for {company} right now.

Fair enough — timing is everything.

I'll check back in a few months. If things change, feel free to reach out.

{signature}

P.S. — Here's a free resource on {related topic} that helped 3 companies similar to yours: {link}

Free vs Pro

FeatureFreePro (Coming Soon)
Templates5 proven formulas20+ formulas + custom
PersonalizationManualAI-powered research
Follow-up scheduleYou track itAutomated sequences
Send volumeUnlimited (you handle)Unlimited + tracking
A/B testing
CRM integrationHubSpot, Salesforce, Pipedrive

Pro version: Not yet available. Get notified at certainlogic.ai/brain


Usage

  1. Pick a template
  2. Fill in {placeholders}
  3. Run through Company Brain to verify claims (clawhub install company-brain-os)
  4. Send
  5. Track responses (Pro handles this automatically)

Legal Notes

  • CASL/GDPR compliant templates
  • Always include unsubscribe link
  • Never claim you worked for companies you didn't
  • Use verified facts only (Company Brain check recommended)

Related

  • Company Brain Core OS — Verify your claims before sending
  • Skill Oracle — Find more tools for your sales stack

Built with brutal honesty by CertainLogic