Canvora LinkedIn Carousel

Create LinkedIn document carousels and post visuals with Canvora — correct aspect ratio, safe zones for LinkedIn's UI chrome, B2B content shaping. Use when the user wants a LinkedIn carousel, document post, swipe post for LinkedIn, or B2B thought-leadership visuals.

LinkedIn carousels and post visuals

LinkedIn's document carousel is the highest-reach organic format on the platform, and it has one detail everyone gets wrong: the bottom of every slide is covered by LinkedIn's own UI. Canvora's LinkedIn formats declare safe zones for exactly this. Setup and credits: see the canvora skill.

Format choice

Format	Ratio	Bottom safe zone	Use
linkedin_carousel_portrait	4:5	60px	the default — most feed space per swipe
linkedin_carousel	1:1	60px	when their existing template is square
linkedin_carousel_vertical	9:16	80px	mobile-first, maximum height
linkedin_post	16:9 1200×627	—	single-image post
linkedin_article	16:9 1920×1080	—	article header

Default to linkedin_carousel_portrait unless the user says otherwise. All three carousels are 15 credits per slide. State that cost in the same message as the run (a 7-slide carousel = 105) — announce it, don't ask permission. If you chose the slide count rather than the user, confirm that number with them.

Intake

1. What's the point of view? LinkedIn rewards a stance, not a summary. Get one sentence of opinion, not a topic.
2. How many slides? 6-8 is the sweet spot; match any promised count. Max 10.
3. Personal brand or company brand? Company → --brand + --logo. Personal/founder posts often read better without a logo on every slide.
4. Is there a CTA? Newsletter, demo, comment-bait → --cta.

The canonical run

bash

ID=$(canvora generate \
  --idea "Most B2B pipelines die at handoff, not at close — 6 fixes for the sales-to-CS transition" \
  --format linkedin_carousel_portrait --slides linkedin_carousel_portrait=7 \
  --brand $BRAND --style minimal --cta | head -1)
canvora status "$ID" --json    # repeat every ~30s until completed

From content the user already wrote (a post, a newsletter section):

bash

ID=$(canvora generate --input "$POST_TEXT" \
  --format linkedin_carousel_portrait --slides linkedin_carousel_portrait=6 \
  --brand $BRAND | head -1)
canvora status "$ID" --json

Both are 3+ outputs, so fire-and-poll rather than --wait — most harnesses kill a shell command at 120s while the generation carries on server-side. Never re-run generate after a timeout; that starts a second, separate job. Poll status. See the canvora skill's "Long runs" section.

Content shaping for LinkedIn specifically

• Slide 1 is a claim, not a title. "Your pipeline is leaking at handoff" beats "Sales to CS handoff". The cover decides whether anyone swipes.
• One idea per slide, in professional register. No hype, no emoji walls. --style minimal or corporate matches the room; bold only for contrarian/opinion posts.
• Keep text off the bottom edge. The pipeline handles the safe zone, but don't request bottom-anchored text — LinkedIn's UI will cover it.
• Last slide earns the follow. --cta.
• Don't art-direct slide by slide. Do carry a stated brand look through.

After generation

• Sort by sortOrder, then upload as a document post (PDF) — that is what LinkedIn treats as a carousel. MCP clients can produce the PDF directly: export_visuals(generation_id, format: "pdf"). CLI users download the images and export from the Canvora dashboard.
• Also write the post caption — the visuals don't carry the algorithm, the first two lines of the caption do. That's your job, not Canvora's.
• Fix one slide with edit (3 credits), never a full regeneration.

Quality checklist

• Portrait 4:5 unless the user's template says otherwise
• Cover states a claim; 6-8 slides; count matches any promise
• Professional register; minimal/corporate unless the take is contrarian
• --cta when there's an ask
• Delivered as a PDF document post, slides in sortOrder
• Caption written alongside the visuals