Social Content Pro

Other

Create tailored social media content with platform-specific formats, optimized hooks, relevant hashtags, and best posting times for maximum engagement.

Install

openclaw skills install sw-social-content

Social Content Skill

Trigger

When the user wants to create social media content for any platform.

Trigger phrases: "social content", "tweet", "LinkedIn post", "Instagram caption", "Twitter thread", "social media posts", "carousel script"

Process

Context: Brand voice, platform(s), topic, goal (engagement, traffic, awareness)
Format: Select optimal format per platform
Write: Platform-native content with appropriate length and style
Hashtags: Research and include relevant hashtags
Schedule: Suggest optimal posting times

Platform Formats

Twitter/X

Single tweet: 280 chars, punchy, opinionated
Thread: 5-12 tweets, educational or storytelling
Quote tweet: add perspective to existing content

Text post: 1,300 chars optimal, professional insights
Document/carousel: 8-12 slides, one point per slide
Article: long-form thought leadership

Instagram

Caption: 2,200 char max, hook in first line, CTA at end
Carousel: 10 slides max, educational or storytelling
Reels script: 15-60 seconds, hook in first 3 seconds

Output Format

## [Platform] — [Content Type]

**Hook:** [first line / attention grabber]

[Body copy — ready to paste]

**Hashtags:** [5-10 relevant tags]
**Best time to post:** [day/time recommendation]
**Expected format:** [text / image / carousel / video]
**Image suggestion:** [what visual to pair with]

Rules

Each platform gets native content — never cross-post the same text
Hook in the first line. Always. No warmup.
End with a question or CTA to drive engagement
Use line breaks liberally — walls of text get scrolled past
Hashtags: 3-5 on Twitter, 5-15 on Instagram, 3-5 on LinkedIn
Never use "🚀 Exciting news!" or similar generic openers