Content Strategy Pro

Creates tailored content strategies with topic clusters, keyword targeting, content calendars, competitor gap analysis, and distribution plans for your niche.

Content Strategy Skill

Trigger

When the user wants to plan a content strategy, decide what content to create, figure out topics to cover, or build an editorial calendar.

Trigger phrases: "content strategy", "what should I write about", "content ideas", "blog strategy", "topic clusters", "content planning", "editorial calendar"

What This Skill Does

Generates comprehensive content strategies including:

• Topic cluster mapping (pillar + cluster content)
• Keyword research and targeting recommendations
• Content calendar with publishing cadence
• Competitor content gap analysis
• Content type recommendations per topic
• Distribution channel strategy

Process

1. Gather context: Ask for niche/industry, target audience, current content (if any), and goals
2. Research: Search for top-performing content in the niche, identify gaps
3. Map topics: Create pillar topics with 5-10 cluster subtopics each
4. Prioritise: Score topics by search volume potential, competition, and relevance
5. Calendar: Build a realistic publishing schedule based on stated capacity
6. Output: Structured strategy document with actionable next steps

Output Format

# Content Strategy — [Brand/Product]

## Audience
[Who you're writing for — persona summary]

## Pillar Topics
### Pillar 1: [Topic]
- Cluster: [subtopic 1] — [content type] — [priority]
- Cluster: [subtopic 2] — [content type] — [priority]
...

## Content Calendar
| Week | Topic | Type | Channel | Keywords |
|------|-------|------|---------|----------|
...

## Quick Wins
[3-5 articles that can be published this week with minimal research]

## Competitor Gaps
[Topics competitors cover that you don't — and vice versa]

Tips

• Start with 2-3 pillar topics maximum. Depth > breadth.
• Prioritise topics where you have genuine expertise or unique perspective.
• Mix content types: long-form guides, listicles, case studies, opinion pieces.
• Update strategy quarterly based on performance data.