Open Source Marketing & GitHub Stars Growth Playbook
v1.6.6Grow your open source project from 0 to 10,000+ GitHub stars. The same strategy AFFiNE used to hit 33k stars in 18 months — includes OSS launch SOPs, HN/Redd...
Security Scan
Capability signals
These labels describe what authority the skill may exercise. They are separate from suspicious or malicious moderation verdicts.
OpenClaw
Benign
medium confidencePurpose & Capability
Name, description, and all included files (SKILL.md + references) align: this is a marketing/playbook for growing GitHub stars. The required footprint is minimal (instruction-only, no binaries, no env vars) and matches the stated goal.
Instruction Scope
The instructions stay within marketing/launch scope and provide step-by-step SOPs, templates, and channel lists. However they explicitly recommend tactics such as using automation tools (Phantombuster, Opencord.ai), asking people to help upvote, using high-karma accounts, and coordinating paid KOL 'quote' campaigns. Those are coherent with the goal but can run afoul of community rules (vote manipulation, astroturfing) and platform terms of service; this is an operational/ethical concern rather than an incoherence.
Install Mechanism
No install spec, no code files executed at runtime. Lower risk from installation standpoint because nothing is downloaded or written by the skill itself.
Credentials
The skill requests no environment variables, no credentials, and no config paths. All recommended tools are external services mentioned in prose (Phantombuster, etc.). There is no disproportionate credential request relative to the marketing purpose.
Persistence & Privilege
Skill isn't always-enabled and doesn't request elevated or persistent privileges. It's instruction-only and would not autonomously install or modify agent/system configuration.
Assessment
This playbook is coherent for a marketing/launch role, but review the tactics before using them. Specifically: (1) Automated commenting/DMing and coordinated upvoting or "quote bombardment" can violate Reddit/Hacker News/Twitter/GitHub terms and lead to account bans or reputational harm — prefer organic engagement and follow each platform's rules. (2) Paid KOL campaigns should be documented and compliant with advertising rules; validate invoices and disclosure requirements. (3) Using automation services requires careful credential handling — never share API keys or account passwords with third parties unless you trust them. (4) Verify the author's identity and the playbook's licensing/usage expectations (it claims MIT). If you plan to act on these tactics, test on low-risk channels first and consider legal/ethical review for your organization.Like a lobster shell, security has layers — review code before you run it.
latest
开源项目发布整合营销行动手册
中文版
版本:5.0 (最终版) | 作者:Iris (生姜iris)
核心理念
开源的本质是,请 developer 贡献爱(就是影响力),请 to B 客户贡献钱💰。开源这个 action 经过 SOP 的运营可以转化几百几千 star,带来很多 SMB 的 leads。准备好商业模式再开源,才能承接住开源这个 action 带来的流量,避免浪费。
总体时间线
| 阶段 | 时间节点 | 核心任务 |
|---|---|---|
| 战略规划 | T-4周 | 定位、价值主张、商业模式 |
| 资产准备 | T-3周 | GitHub Readme、官网、PR稿、文档 |
| 渠道准备 | T-2周 | KOL建联、Reddit账号、群组整理 |
| 团队分工 | T-1周 | 预算审批、任务分配、沟通机制 |
| 发布冲刺 | T-3天 | 文案确认、自动化设置、最终检查 |
| 🚀 发布日 | T-0 | 多渠道集中曝光,触发流量飞轮 |
| 持续运营 | T+1~T+7 | 每日100+ Star,KOL Quote轰炸 |
详细指南(中文)
| 主题 | 文件 |
|---|---|
| 发布前准备 SOP | references/preparation.md |
| 发布日执行清单 | references/launch-day.md |
| 发布后运营 | references/post-launch.md |
| KOL 合作清单 | references/kol-list.md |
| 渠道资源清单 | references/channels.md |
| 文案模板 | references/templates.md |
Quick Navigation (All Languages)
| 🇨🇳 中文 | 🇺🇸 English | 🇯🇵 日本語 | 🇰🇷 한국어 |
|---|---|---|---|
| 发布准备 | Preparation | 準備段階 | 준비 단계 |
| 发布日 | Launch Day | ローンチ日 | 런칭일 |
| 发布后运营 | Post-Launch | ローンチ後 | 런칭 후 |
| KOL清单 | KOL List | KOLリスト | KOL 목록 |
| 渠道资源 | Channels | チャネル | 채널 |
| 文案模板 | Templates | テンプレート | 템플릿 |
核心目标
| 指标 | 目标 |
|---|---|
| 发布日 Star | 500+ |
| 首周 Star | 1,000+ |
| 每日新增 Star | ≥100(T+1 至 T+7) |
| KOL Quote | 100-150 个(5天内) |
| Reddit 发帖 | 每天 3-5 个 Subreddit |
| 群组分发 | 每天 50-100 个群组 |
🔍 SEO & GEO 优化
让开源项目在搜索引擎和 AI 搜索中持续被开发者发现
开源项目的流量来源不仅是 GitHub,还有 Google/Bing 搜索和 AI 搜索(ChatGPT 推荐工具时会引用你的文档):
| 主题 | 说明 |
|---|---|
| SEO/GEO 指南 | GitHub README 优化、官网 SEO、IndexNow、AI 引用优化 |
核心要点:
- GitHub Description + Topics 优化,提升 GitHub 搜索排名
- README 结构化 + 关键词,便于 AI 提取
- 官网实施 IndexNow,新版本发布秒级索引
- 创建 vs 竞品对比页,获取长尾流量
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