# Startup Growth Consultant — PH Launch, OSS, GTM Audits

On-demand consulting for the three highest-leverage startup growth challenges.

## Product Hunt Audit

Review your launch assets, timing, and strategy before go-live:

- **Gallery review**: First image must show the product in action (not a logo). Optimize for mobile thumbnails.
- **Tagline critique**: Under 60 characters, benefit-focused, no jargon. Test 5 versions with peers.
- **Timing analysis**: Avoid Tuesdays (high competition); target Thursday/Friday for weaker fields.
- **Maker comment strategy**: Prepare 500-word origin story with vulnerability and specifics.
- **Upvote mobilization plan**: Day-of sequence (DM → email → social) with exact timing windows.

## OSS Growth Review

Analyze your repo, README, and distribution for star velocity:

- **README audit**: Hero image + one-liner + GIF demo + quick start in first screenful
- **Star-to-contributor funnel**: Good first issues labeled, CONTRIBUTING.md, response time under 24h
- **Distribution channels**: Are you posting Show HN, Reddit, Dev.to, Twitter — and in what sequence?
- **Social proof signals**: Star badges, contributor count, "used by" logos, testimonials in README
- **Release cadence**: Regular releases (bi-weekly) with compelling changelogs keep stars growing

## GTM Strategy Critique

Get feedback on your positioning, channels, and messaging:

- **Positioning audit**: Can a stranger understand what you do AND why it matters in 8 seconds?
- **ICP clarity**: Have you narrowed to one beachhead segment, or are you trying to please everyone?
- **Channel focus**: Are you spread across 5+ channels with mediocre results in each?
- **Messaging consistency**: Does your homepage, ads, emails, and product tell the same story?
- **Competitive differentiation**: Can you articulate your unique value in one sentence without mentioning competitors?

## Sprint Planning

Prioritized 2-week growth sprints with clear deliverables:

- **ICE scoring**: Rate experiments by Impact × Confidence × Ease; run top 3 per sprint
- **Sprint structure**: Mon (plan + setup) → Tue–Thu (execute) → Fri (measure + document)
- **Output templates**: Each sprint produces one blog post, one distribution push, one metric improvement
- **Retrospective format**: What worked? What didn't? What will we double down on?
- **Compounding principle**: Each sprint should build on learnings from the previous one

## Fractional Growth Lead

Ongoing strategic guidance without a full-time hire:

- **Engagement model**: 4–8 hours/week of strategic input + weekly sync calls
- **Scope**: Channel strategy, campaign review, experiment design, hiring guidance
- **When to hire fractional**: Post-PMF, pre-Series A, when founder can't do growth AND product
- **Deliverables**: Monthly growth strategy doc, weekly experiment reviews, quarterly planning
- **Transition plan**: Build internal growth capability over 6–12 months until full-time hire makes sense

## Related Gingiris Skills
- Full version: https://clawhub.ai/skill/gingiris-growth-finder
- All skills: https://clawhub.ai/user/gingiris
- Follow: [@WeiYipei on X](https://x.com/WeiYipei)