{"skill":{"slug":"marketing-skills","displayName":"Marketing Skills","summary":"Access 23 marketing modules offering checklists, frameworks, and ready-to-use deliverables for CRO, SEO, copywriting, analytics, launches, ads, and social me...","description":"---\nname: marketing-skills\ndescription: TL;DR: 23 marketing playbooks (CRO, SEO, copy, analytics, experiments, pricing, launches, ads, social). Use to get checklists + copy/paste deliverables fast.\n---\n\n# Marketing Skills\n\n## Summary\n\nOne installed skill containing 23 marketing modules. Pick the relevant module under `references/` to get practical checklists, frameworks, and copy/paste deliverables.\n\nThis skill vendors the full content from `coreyhaines31/marketingskills` under `references/` and provides a simple router to load the right module.\n\n## How to use\n\n1) Identify the module that matches the request.\n2) Read the corresponding `references/<module>/SKILL.md` file.\n3) Apply the framework and deliver practical outputs (drafts + checklists).\n\n## Included modules (what each one does)\n\nEach module lives at `references/<module>/SKILL.md`.\n\n- `ab-test-setup`: plan and implement A/B tests\n- `analytics-tracking`: set up tracking and measurement (GA4/GTM/events)\n- `competitor-alternatives`: competitor comparison + alternatives / “vs” pages\n- `copy-editing`: edit and polish existing copy\n- `copywriting`: write or improve marketing copy (headlines, CTAs, page copy)\n- `email-sequence`: build email sequences and drip campaigns\n- `form-cro`: optimize lead capture and contact forms\n- `free-tool-strategy`: plan engineering-as-marketing free tools (calculators, generators)\n- `launch-strategy`: product launches and announcements\n- `marketing-ideas`: idea bank for growth + marketing tactics\n- `marketing-psychology`: mental models / cognitive biases for better persuasion\n- `onboarding-cro`: improve activation and onboarding\n- `page-cro`: conversion optimization for any marketing page\n- `paid-ads`: create and optimize paid ad campaigns\n- `paywall-upgrade-cro`: optimize in-app paywalls and upgrade screens\n- `popup-cro`: create/optimize popups and modals\n- `pricing-strategy`: pricing, packaging, and monetization\n- `programmatic-seo`: build SEO pages at scale (templates + data)\n- `referral-program`: design referral and affiliate programs\n- `schema-markup`: add structured data and rich snippets\n- `seo-audit`: audit technical and on-page SEO\n- `signup-flow-cro`: optimize signup and registration flows\n- `social-content`: create and schedule social media content\n\n## Module router\n\nPick one of these modules and read the matching file:\n\n- `references/page-cro/SKILL.md`\n- `references/signup-flow-cro/SKILL.md`\n- `references/onboarding-cro/SKILL.md`\n- `references/form-cro/SKILL.md`\n- `references/popup-cro/SKILL.md`\n- `references/paywall-upgrade-cro/SKILL.md`\n- `references/copywriting/SKILL.md`\n- `references/copy-editing/SKILL.md`\n- `references/email-sequence/SKILL.md`\n- `references/social-content/SKILL.md`\n- `references/analytics-tracking/SKILL.md`\n- `references/ab-test-setup/SKILL.md`\n- `references/seo-audit/SKILL.md`\n- `references/programmatic-seo/SKILL.md`\n- `references/schema-markup/SKILL.md`\n- `references/competitor-alternatives/SKILL.md`\n- `references/pricing-strategy/SKILL.md`\n- `references/launch-strategy/SKILL.md`\n- `references/paid-ads/SKILL.md`\n- `references/referral-program/SKILL.md`\n- `references/free-tool-strategy/SKILL.md`\n- `references/marketing-ideas/SKILL.md`\n- `references/marketing-psychology/SKILL.md`\n\n## Output rules\n\n- Prefer 80/20: biggest levers first.\n- Never invent metrics or keyword volumes. If missing, label assumptions.\n- When possible: include copy/paste drafts and an implementation checklist.\n","tags":{"analytics":"0.1.2","copywriting":"0.1.2","cro":"0.1.2","latest":"0.1.2","marketing":"0.1.2","seo":"0.1.2"},"stats":{"comments":0,"downloads":17787,"installsAllTime":126,"installsCurrent":126,"stars":114,"versions":3},"createdAt":1769003403855,"updatedAt":1778485848771},"latestVersion":{"version":"0.1.2","createdAt":1769004361011,"changelog":"Add TL;DR summary to description + Summary section at top of SKILL.md (storefront-friendly).","license":null},"metadata":null,"owner":{"handle":"jchopard69","userId":"s174jk559vp7xk7w0myhxc1m9x84by15","displayName":"Jordan Chops","image":"https://avatars.githubusercontent.com/u/252077042?v=4"},"moderation":{"isSuspicious":false,"isMalwareBlocked":false,"verdict":"clean","reasonCodes":["review.llm_review"],"summary":"Review: review.llm_review","engineVersion":"v2.4.24","updatedAt":1779915641054}}