{"skill":{"slug":"firm-market-research-pack","displayName":"Firm Market Research Pack","summary":"Market research and competitive intelligence pack. Competitive analysis, market sizing, financial benchmarking, web research, report generation, and competit...","description":"---\nname: firm-market-research-pack\nversion: 1.0.0\ndescription: >\n  Market research and competitive intelligence pack.\n  Competitive analysis, market sizing, financial benchmarking, web research,\n  report generation, and competitive monitoring. 6 market research tools.\nauthor: romainsantoli-web\nlicense: MIT\nmetadata:\n  openclaw:\n    registry: ClawHub\n    requires:\n      - mcp-openclaw-extensions >= 3.1.0\ntags:\n  - market-research\n  - competitive-intelligence\n  - analysis\n  - strategy\n  - finance\n---\n\n# firm-market-research-pack\n\n> ⚠️ Contenu généré par IA — validation humaine requise avant utilisation.\n\n## Purpose\n\nProvides a complete market research and competitive intelligence toolkit for the firm.\nEnables structured competitive analysis, market sizing (TAM/SAM/SOM), financial\nbenchmarking, web-based intelligence gathering, professional report generation accessible\nto all departments, and continuous competitive monitoring.\n\nDesigned to produce professional documents readable by every department:\nCEO (strategic decisions), CFO (financial projections), CTO (tech landscape),\nMarketing (positioning), Commercial (battlecards), Legal (regulatory landscape),\nHR (salary benchmarks).\n\n## Tools (6)\n\n| Tool | Description | Category |\n|------|-------------|----------|\n| `openclaw_market_competitive_analysis` | Full competitive landscape analysis with feature matrix, SWOT, and positioning map | strategy |\n| `openclaw_market_sizing` | TAM/SAM/SOM calculation with top-down and bottom-up approaches | strategy |\n| `openclaw_market_financial_benchmark` | Financial benchmarking — unit economics, pricing analysis, revenue comparisons | finance |\n| `openclaw_market_web_research` | Structured web research and OSINT intelligence gathering | research |\n| `openclaw_market_report_generate` | Generate a complete professional market research report (Markdown) | export |\n| `openclaw_market_research_monitor` | Continuous competitive monitoring — track competitor moves and market shifts | strategy |\n\n## Usage\n\n```yaml\nskills:\n  - firm-market-research-pack\n\n# Full competitive analysis:\nopenclaw_market_competitive_analysis sector=\"SaaS project management\" geography=\"France\" competitors='[\"Monday.com\",\"Asana\",\"Notion\"]'\n\n# Market sizing:\nopenclaw_market_sizing sector=\"SaaS project management\" geography=\"France\" target_segment=\"PME 10-250\" horizon_years=5\n\n# Financial benchmarking:\nopenclaw_market_financial_benchmark sector=\"SaaS project management\" metrics='[\"CAC\",\"LTV\",\"churn\",\"ARPU\"]'\n\n# Web research on a specific competitor:\nopenclaw_market_web_research query=\"Monday.com competitive analysis 2026\" sources='[\"crunchbase\",\"g2\",\"linkedin\"]'\n\n# Generate full report from collected data:\nopenclaw_market_report_generate title=\"Étude de Marché SaaS Gestion de Projet France\" sections='[\"executive_summary\",\"market_overview\",\"competitive_landscape\",\"financial_analysis\",\"segmentation\",\"positioning\",\"recommendations\"]'\n\n# Set up monitoring:\nopenclaw_market_research_monitor action=\"add\" competitor=\"Monday.com\" watch='[\"pricing\",\"features\",\"funding\",\"headcount\"]'\n```\n\n## Cross-Department Integration\n\n| Department | What they get | Tool |\n|------------|--------------|------|\n| **CEO** | Executive brief with strategic recommendations | `report_generate` |\n| **CFO** | Financial benchmarks, unit economics, pricing data | `financial_benchmark` |\n| **CTO** | Tech stack intelligence, feature comparison | `competitive_analysis` |\n| **Marketing** | Positioning map, ICP insights, messaging angles | `competitive_analysis` + `market_sizing` |\n| **Commercial** | Competitive battlecards | `competitive_analysis` |\n| **Legal** | Regulatory landscape notes | `web_research` |\n| **HR** | Salary benchmarks, headcount trends | `web_research` |\n\n## Requirements\n\n- `mcp-openclaw-extensions >= 3.1.0`\n","tags":{"latest":"1.0.0"},"stats":{"comments":0,"downloads":596,"installsAllTime":0,"installsCurrent":0,"stars":0,"versions":1},"createdAt":1772517639857,"updatedAt":1778491695332},"latestVersion":{"version":"1.0.0","createdAt":1772517639857,"changelog":"Initial release — provides a complete market research and competitive intelligence toolkit for firms.\n\n- Includes 6 tools: competitive analysis, market sizing, financial benchmarking, web research, report generation, and competitive monitoring.\n- Generates professional reports tailored for all major departments (CEO, CFO, CTO, Marketing, Commercial, Legal, HR).\n- Supports competitive landscape mapping, TAM/SAM/SOM calculation, pricing analysis, OSINT gathering, and automated monitoring.","license":null},"metadata":{"setup":[],"os":null,"systems":null},"owner":{"handle":"romainsantoli-web","userId":"s178fag1hxcgpz2z5084c6e6dx885d11","displayName":"romainsantoli-web","image":"https://avatars.githubusercontent.com/u/246739959?v=4"},"moderation":null}