# Laporan Keuangan IndoTrading

## Laporan Yang Dimonitor

| Laporan | Frekuensi | Sumber |
|---------|-----------|--------|
| P&L (Profit & Loss) | Bulanan | [TODO: sistem akuntansi] |
| Cash Flow | Bulanan | [TODO: sistem akuntansi] |
| Balance Sheet | Kuartalan | [TODO: sistem akuntansi] |
| Burn Rate | Mingguan | [TODO: finance team] |
| Revenue Breakdown | Bulanan | [TODO: dashboard] |
| Cost Structure | Bulanan | [TODO: dashboard] |

## Data Source
> **TODO:** Integrasikan dengan sistem keuangan IndoTrading.
> - [ ] ERP / accounting software API
> - [ ] Google Sheets laporan keuangan
> - [ ] Finance team dashboard

## Metrik Keuangan Kunci

- **Gross Margin** = (Revenue - COGS) / Revenue
- **Operating Margin** = Operating Profit / Revenue
- **EBITDA** = Earnings Before Interest, Tax, Depreciation, Amortization
- **Runway** = Cash / Monthly Burn Rate
- **CAC** (Customer Acquisition Cost) = Marketing Spend / New Customers
- **LTV** (Lifetime Value) = AOV × Purchase Frequency × Customer Lifespan

## Cara Review Laporan Keuangan

1. Cek revenue vs target — apakah growth sesuai rencana?
2. Analisa cost structure — cost mana yang tumbuh lebih cepat dari revenue?
3. Cek cash position dan runway
4. Highlight efisiensi: apakah unit economics membaik?