{"skill":{"slug":"afrexai-product-launch","displayName":"Product Launch System","summary":"Guide product launches end-to-end: assess readiness, design strategy, build pre-launch buzz, manage launch week, and optimize post-launch growth.","tags":{"go-to-market":"1.0.0","latest":"1.0.0","launch":"1.0.0","marketing":"1.0.0","product":"1.0.0","startup":"1.0.0"},"stats":{"comments":0,"downloads":624,"installsAllTime":0,"installsCurrent":0,"stars":0,"versions":1},"createdAt":1771255809398,"updatedAt":1777525184083},"latestVersion":{"version":"1.0.0","createdAt":1771255809398,"changelog":"Initial release of Product Launch Playbook\n\n- Guides users through planning, executing, and optimizing product launches for SaaS, physical, marketplace, services, and content products.\n- Includes a Launch Readiness Assessment with a scorecard and clear \"kill criteria\" for go/no-go decisions.\n- Provides step-by-step frameworks for launch type selection, audience targeting, and positioning/message testing.\n- Offers detailed pre-launch guidance: waitlist setup, beta program design, outreach strategies, and a pre-launch content calendar.\n- Delivers practical checklists and templates to help teams coordinate, execute, and analyze launches confidently.","license":null},"metadata":null,"owner":{"handle":"1kalin","userId":"s17e1q0nx23qnh4n429zzqc05x83hvsw","displayName":"1kalin","image":"https://avatars.githubusercontent.com/u/15705344?v=4"},"moderation":null}