{"skill":{"slug":"abm-marketing-psychology","displayName":"Marketing Psychology","summary":"When the user wants to apply psychological principles, mental models, or behavioral science to marketing. Also use when the user mentions 'psychology,' 'ment...","tags":{"latest":"1.0.0"},"stats":{"comments":0,"downloads":278,"installsAllTime":0,"installsCurrent":0,"stars":0,"versions":1},"createdAt":1773813620433,"updatedAt":1777526233565},"latestVersion":{"version":"1.0.0","createdAt":1773813620433,"changelog":"Initial release of the Marketing Psychology skill, focused on applying psychological principles and mental models to marketing.\n\n- Provides mental models and behavioral science concepts for understanding and influencing consumer behavior.\n- Includes clear explanations and specific marketing applications for each model (e.g., First Principles, Jobs to Be Done, Pareto Principle, Endowment Effect).\n- Outlines step-by-step approach: identify relevant models, explain psychology, suggest applications, and emphasize ethical implementation.\n- Recommends integrating product marketing context when available to tailor advice.\n- Suitable for anyone seeking to improve marketing by leveraging how consumers think and decide.","license":"MIT-0"},"metadata":null,"owner":{"handle":"mariokarras","userId":"s1714hxad423m02rtb4r6n2vmn83e4f5","displayName":"Mario Karras","image":"https://avatars.githubusercontent.com/u/199292356?v=4"},"moderation":null}